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University of Pennsylvania
Skills you'll gain: Branding, Marketing, Strategic Marketing, Go To Market Strategy, Brand Strategy, Marketing Strategy and Techniques, Marketing Effectiveness, Customer Insights, Target Market, Customer experience strategy (CX), Marketing Communications, Marketing Analytics, Consumer Behaviour
Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
University of London
Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Operational Efficiency, Consumer Behaviour, International Finance, Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Strategic Marketing, Business Ethics, Marketing Psychology, Marketing, Global Marketing, Social Sciences, International Relations, Culture, Sustainable Business
In today's competitive business landscape, marketing experts are in high demand across numerous industries. A career in this fast-growing field offers opportunities to leverage strategic and creative skills to drive significant business impact. Explore the diverse career paths, essential skills, and job types within marketing to embark on your journey in this exciting and rewarding domain.
Interested in digital marketing? Find out more about what digital marketing is and popular digital marketing certifications.
Interested in marketing analytics? Read about typical marketing analyst roles and responsibilities, and explore the basics of marketing analysis.
Interested in content creation? Dive into a content creator's daily work and the importance of content strategy.
Ready to start learning? Explore our catalog of digital marketing, marketing analytics, and content marketing courses for beginners and experienced professionals.
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![[Featured Image] A marketer works on a laptop in the office.](https://images.ctfassets.net/wp1lcwdav1p1/gAFyM7v7OoFnwdhztJvNf/19e01c80380bec3af02561cd723c5afb/iStock-693683702.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] A marketing analyst gives a presentation to their business team on their findings.](https://images.ctfassets.net/wp1lcwdav1p1/C3GTnS1JNVeacDeu2S8SO/ad530f32cdcc173442c839d79ed9dc6a/Business-professionals-discussing-over-a-graph-1127726411_8477x5651.jpeg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] Social media marketer reviews post performance for a client.](https://images.ctfassets.net/wp1lcwdav1p1/1bmF3HA6Ai9j76zG8e5CXd/3f1efa8a9bafb43ee64cdb6098c49f01/GettyImages-909590788.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
![[Featured image] A social media manager sits at a desk with a desktop computer.](https://images.ctfassets.net/wp1lcwdav1p1/7bBXJtVa5BGvWHz5xMdKyT/326829369d99322ec64c254950009b3d/iStock-869623344.jpg?w=330&h=216&q=60&fit=fill&f=faces&fm=jpg&fl=progressive)
