Start Your Digital Marketer Career

Digital marketing is a broad career field that encompasses many strategies and channels, from social media and email to pay-per-click ads and AI-driven chatbots. We have the resources you need to start your career in digital marketing.

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Explore digital marketing, build skills, and launch your career with courses from industry leaders

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Skills you'll gain: Web Analytics and SEO, Information Architecture, Technical Support

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Status: AI skills

Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development

Status: Free Trial

Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising

Digital marketing is an excellent field for people who enjoy helping businesses, engaging with customers online, promoting brands, exploring new technologies, and using data to improve marketing efforts. You can find digital marketing job openings in almost every industry, including e-commerce, education, health and wellness, finance, consulting, and more. Learning in-demand skills like marketing analytics, using customer relationship management (CRM) systems, and collaborating with influencers to reach new audiences can help you stand out when applying for entry-level jobs. Learn more about Coursera, digital marketing, and your career potential with these additional resources: 

Ready to start learning? Explore our catalog of digital marketing courses or accelerate your career growth with a Coursera Plus subscription. When you enroll in either the monthly or annual option, you’ll get access to over 10,000 courses.

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