• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Qualitative Research Methods in Psychology

      Skills you'll gain: Qualitative Research, Interviewing Skills, Case Studies, Research, Research Methodologies, Data Analysis, Data Collection, Social Sciences, Research Design, Psychology, Cultural Diversity, Analytical Skills, Anthropology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      61 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content

      4.7
      Rating, 4.7 out of 5 stars
      ·
      114 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Cannabis, Mental Health, and Brain Disorders

      Skills you'll gain: Psychiatry, Clinical Psychology, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Mental Health, Substance Abuse, Public Health, Psychology, Public Health and Disease Prevention, Health Policy, Psychiatric And Mental Health Nursing, Neurology, Pharmacotherapy, Medical Science and Research, Epidemiology, Research, Pharmacology, Personal Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      163 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Pennsylvania

      Calculus: Single Variable Part 3 - Integration

      Skills you'll gain: Integral Calculus, Calculus, Differential Equations, Engineering Calculations, Advanced Mathematics, Mathematical Modeling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      539 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Graphic design: pop your Linkedin with 3D effect using Canva

      Skills you'll gain: Canva (Software), LinkedIn, Graphic Design, Graphic and Visual Design, Computer Graphic Techniques, Social Media Content, Professional Networking, Design Elements And Principles

      4.4
      Rating, 4.4 out of 5 stars
      ·
      84 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      C

      Corporate Finance Institute

      Introduction to ESG

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Compliance Management, Business Risk Management, Business Intelligence, Stakeholder Analysis, Environmental Issue, Corporate Strategy, Governance, Performance Analysis, Case Studies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      156 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Ethics, Culture, and Global Perspectives

      Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Business Management, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      209 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      Y

      Yad Vashem

      Antisemitism: From Its Origins to the Present

      Skills you'll gain: European History, Ancient History, World History, Anthropology, Cultural Diversity, International Relations, Sociology, Social Sciences, Political Sciences

      4.6
      Rating, 4.6 out of 5 stars
      ·
      89 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Social Pedagogy across Europe

      Skills you'll gain: Social Justice, Pedagogy, Social Sciences, Community and Social Work, Child Development, Community Development, Creativity, Education and Training, Cultural Diversity, Working With Children, Rapport Building, Discussion Facilitation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      87 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      B

      Banco Interamericano de Desarrollo

      Transformación digital de Gobiernos

      Skills you'll gain: User Centered Design, Cybersecurity, Data Management, Digital Transformation, Big Data, Governance, Interoperability, Human Resources Management and Planning, Project Design, Analytics, Process Design, Strategic Planning, Data Security, Public Policies, Technical Services, Public Administration, Data-Driven Decision-Making, Economic Development, Process Improvement, Project Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      120 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica de Chile

      English in the Workplace: Soft skills

      Skills you'll gain: Constructive Feedback, Active Listening, Conflict Management, Meeting Facilitation, Communication, Verbal Communication Skills, Delegation Skills, English Language, Language Competency, Bilingual (Spanish/English), Grammar, Interpersonal Communications, Professional Development, Vocabulary

      4.7
      Rating, 4.7 out of 5 stars
      ·
      117 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Content Marketing Using Generative AI

      Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, Keyword Research, Search Engine Marketing, AI Personalization, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour, Promotional Strategies

      4.1
      Rating, 4.1 out of 5 stars
      ·
      65 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…150151152…406

    In summary, here are 10 of our most popular social media marketing courses

    • Qualitative Research Methods in Psychology: American Psychological Association
    • Strategies for Converting and Retaining Customers Online: University of California, Irvine
    • Cannabis, Mental Health, and Brain Disorders: University of Colorado Boulder
    • Calculus: Single Variable Part 3 - Integration: University of Pennsylvania
    • Graphic design: pop your Linkedin with 3D effect using Canva: Coursera Project Network
    • Introduction to ESG: Corporate Finance Institute
    • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
    • Antisemitism: From Its Origins to the Present: Yad Vashem
    • Social Pedagogy across Europe : Universitat Autònoma de Barcelona
    • Transformación digital de Gobiernos: Banco Interamericano de Desarrollo

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok