• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    El arte de innovar: Emprendimiento en Educación

    Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Innovation, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Hacer negocios con multinacionales y empresas en América Latina

    Skills you'll gain: Innovation, International Finance, Global Marketing, Corporate Sustainability, Business Ethics, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Growth Strategies, Economics, Natural Resource Management, Environment and Resource Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    250 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    H

    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Sales Presentation, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Negotiation, Interviewing Skills, Branding, Time Management

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Interpretable Machine Learning

    Skills you'll gain: Responsible AI, Large Language Modeling, Decision Tree Learning, Data Ethics, Regression Analysis, Predictive Modeling, Artificial Intelligence, Machine Learning, Statistical Modeling, Python Programming, Logistic Regression, Deep Learning, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Data & Accountability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Market Data, Financial Data, Investments, Data Collection, Due Diligence, Big Data, Analytics, Investment Management, Financial Market, Business Ethics, Real Time Data, Sustainable Business, Artificial Intelligence, Machine Learning, Natural Language Processing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    IA Para Todos (Português)

    Skills you'll gain: AI Product Strategy, Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Capstone Project: Digital Marketing and Growth Hacking

    Skills you'll gain: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Market Analysis, Strategic Marketing, Marketing Management, Market Dynamics, Case Studies, Consumer Behaviour, Hospitality Management, Marketing Strategy and Techniques, Customer Analysis, Product Marketing, Plan Execution, Marketing Analytics, Marketing Communications, Competitive Analysis, Brand Strategy, Hotels and Accommodations, Return On Investment

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Enhancing Reproducible Science with GitHub and Docker

    Skills you'll gain: Code Review, Version Control, GitHub, Package and Software Management, CI/CD, Continuous Integration, Open Source Technology, Development Environment, Continuous Deployment, Secure Coding, Software Development Tools, Docker (Software), Containerization, Scientific Methods, Bioinformatics, Data Sharing, Git (Version Control System), Automation, Software Documentation, Technical Documentation

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción a la Gestión de Operaciones

    Skills you'll gain: Operations Management, Process Improvement, Business Operations, Process Analysis, Operational Efficiency, Business Process, Operational Analysis, Performance Improvement, Process Optimization, Quality Management, Quality Assurance, Lean Methodologies, Quality Control, Capacity Management, Inventory Management System

    4.3
    Rating, 4.3 out of 5 stars
    ·
    88 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Digital Transformation for Agile Organizations

    Skills you'll gain: Digital Transformation, Operational Efficiency, Technology Strategies, Business Modeling, Business Technologies, Organizational Change, Innovation, Agile Methodology, Leadership, Business Strategies, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    DeepLearning.AI

    How Diffusion Models Work

    Skills you'll gain: Generative AI, Generative Model Architectures, Jupyter, Sampling (Statistics), Artificial Neural Networks, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    277 reviews

    Intermediate · Project · Less Than 2 Hours

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research essentials for marketing management
market research methods and data analysis certificate
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
market research and analysis for tech industries
1…196197198…346

In summary, here are 10 of our most popular market research courses

  • El arte de innovar: Emprendimiento en Educación: Tecnológico de Monterrey
  • Hacer negocios con multinacionales y empresas en América Latina: Universidad de los Andes
  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • Interpretable Machine Learning: Duke University
  • ESG Data & Accountability: Interactive Brokers
  • IA Para Todos (Português): DeepLearning.AI
  • Capstone Project: Digital Marketing and Growth Hacking: IBM
  • Proyecto capstone estrategia de marketing: IE Business School
  • Enhancing Reproducible Science with GitHub and Docker: Johns Hopkins University
  • Introducción a la Gestión de Operaciones: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok