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    • Consumer Behavior

    Consumer Behavior Courses Online

    Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

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    Explore the Consumer Behavior Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Luxury Hospitality & Brand Innovation

      Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Social Media, Social Media Management, Digital Media Strategy, Content Creation, Hospitality, Search Engine Optimization, Brand Management, Hotel And Restaurant Management, Personalized Service, Innovation, Branding

      4.4
      Rating, 4.4 out of 5 stars
      ·
      167 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Responsible Generative AI

      Skills you'll gain: Generative AI, Governance, Data Management, Compliance Management, Consumer Behaviour, Regulatory Compliance, Business Risk Management, Business Operations, Data Ethics, Automation, Stakeholder Management, Workforce Development, Artificial Intelligence, Technology Strategies, Cost Benefit Analysis, Business Ethics, Labor Relations, Human Resources, Operational Risk, Strategic Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      130 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Business Marketing Brand Kit Using Canva

      Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Graphic Design, Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      917 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      University of Pennsylvania

      Social Norms, Social Change II

      Skills you'll gain: Public Policies, Policy Analysis, Social Sciences, Sociology, Community Development, Behavioral Economics, Cultural Diversity, Trend Analysis, Psychology, Media and Communications

      4.8
      Rating, 4.8 out of 5 stars
      ·
      446 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Semiconductor Packaging

      Skills you'll gain: Statistical Process Controls, Process Control, Semiconductors, Quality Assurance, Verification And Validation, Manufacturing Operations, Manufacturing Processes, Manufacturing Standards, Electronics, Process Analysis, Product Testing, Reliability, Electronic Components, Electronic Systems, Computer Hardware, Computer Architecture, Hardware Architecture, Thermal Management, Scalability, Electronics Engineering

      4.7
      Rating, 4.7 out of 5 stars
      ·
      209 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Trademark Law

      Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Registration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      268 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Health Impacts of Chemicals in Consumer Products

      Skills you'll gain: Health Assessment, Chemistry, Risk Analysis, Pollution Prevention, Personal Care, Environmental Engineering, Product Lifecycle Management, Environmental Regulations, Environmental Science, Pharmacology, Child Health, Working With Children

      5
      Rating, 5 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Foundations of Sports Analytics: Data, Representation, and Models in Sports

      Skills you'll gain: Statistical Methods, Regression Analysis, Data Cleansing, Statistical Hypothesis Testing, Correlation Analysis, Matplotlib, Data Manipulation, Data Visualization, Statistical Analysis, Scatter Plots, Probability & Statistics, R Programming, Data Analysis, Descriptive Statistics, Pandas (Python Package), Python Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      188 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Introduction to Digital Advertising

      Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Paid media, Digital Marketing, Data Ethics, Business Metrics, Return On Investment, Augmented Reality, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      415 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Developing a Marketing Mix for Growth

      Skills you'll gain: Product Strategy, Integrated Marketing Communications, Strategic Marketing, Advertising, Marketing, Marketing Channel, Product Management, Product Lifecycle Management, Marketing Communications, Marketing Effectiveness, Marketing Strategies, Value Propositions, Brand Strategy, Market Analysis, Consumer Behaviour

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      726 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Cybersecurity and the Internet of Things

      Skills you'll gain: Internet Of Things, Cybersecurity, Cyber Security Policies, Mobile Security, Security Awareness, Wireless Networks, Information Privacy, Data Security, Emerging Technologies, Enterprise Security, Risk Management Framework

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      Università Bocconi

      Gestión de las empresas de alimentación y bebidas

      Skills you'll gain: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities

      4.8
      Rating, 4.8 out of 5 stars
      ·
      860 reviews

      Mixed · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular consumer behavior courses

    • Luxury Hospitality & Brand Innovation: Starweaver
    • Responsible Generative AI: University of Michigan
    • Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
    • Social Norms, Social Change II: University of Pennsylvania
    • Semiconductor Packaging: Arizona State University
    • Trademark Law: University of Pennsylvania
    • Health Impacts of Chemicals in Consumer Products: University of Michigan
    • Foundations of Sports Analytics: Data, Representation, and Models in Sports: University of Michigan
    • Introduction to Digital Advertising: University of Colorado Boulder
    • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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