• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      I

      IE Business School

      Market Research Essentials for Marketing Management

      Skills you'll gain: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      LearnQuest

      IoT Systems and Industrial Applications with Design Thinking

      Skills you'll gain: User Research, Internet Of Things, Usability Testing, Prototyping, Design Thinking, Ideation, Automation, User Experience Design, User Centered Design, Interaction Design, Information Systems Security, Human Centered Design, Data Management, Systems Architecture, Embedded Software, Real Time Data, Hardware Architecture, Network Protocols, Systems Integration, Interoperability

      4.6
      Rating, 4.6 out of 5 stars
      ·
      43 reviews

      Beginner · Specialization · 1 - 3 Months

    • U

      Universidad Nacional Autónoma de México

      Evaluación auténtica

      Skills you'll gain: Program Evaluation, Student-Centred Learning, Curriculum Planning, Pedagogy, Education and Training, Learning Theory, Data Collection, Student Engagement, Innovation, Research Methodologies, Learning Strategies

      4.9
      Rating, 4.9 out of 5 stars
      ·
      41 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Columbia University

      HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Social/Peer Perspective)

      Skills you'll gain: Care Coordination, Value-Based Care, Patient-centered Care, Health Informatics, Healthcare Industry Knowledge, Health Technology, Health Care, Risk Management, Patient Education and Support, Patient Advocacy, Telehealth, Community and Social Work, Case Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      30 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Comment Utiliser Canva Pro pour Publier sur Social Media

      Skills you'll gain: Social Media Management, Social Media Content, Facebook, Calendar Management, Social Media, Content Creation, Social Media Marketing, Driving engagement, Scheduling, Marketing, Graphic Design, Digital Marketing

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create an Employee Feedback Survey with TypeForm

      Skills you'll gain: Employee Surveys, Surveys, User Feedback, Security Awareness, Cloud Security, Business Software, Data Sharing, Email Automation, Collaborative Software, Business Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      B

      Banco Interamericano de Desarrollo

      Asociaciones Público-Privadas. Identificación y preparación

      Skills you'll gain: Risk Analysis, Project Finance, Risk Management, Project Management Life Cycle, Project Risk Management, Strategic Partnership, Policy Analysis, Project Management, Public Policies, Contract Management, Feasibility Studies, Needs Assessment, Regulatory Requirements, Financial Modeling, Case Studies

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Design engaging Stories for Instagram and Facebook in Easil

      Skills you'll gain: Instagram, Social Media, Social Media Content, Facebook, Marketing Design, Social Media Marketing, Graphic and Visual Design Software, Content Creation, Animations, Digital Design, Graphic Design, Design Elements And Principles, User Accounts

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Programming for Designers

      Skills you'll gain: Object Oriented Programming (OOP), Animation and Game Design, Interactive Data Visualization, Software Design, Technical Design, Data Structures, Visualization (Computer Graphics), Interactive Design, Programming Principles, Graphic and Visual Design, Python Programming, Generative AI, Simulations, Computer Graphics, Design, Computational Logic, Computer Programming, Creative Design, Data Import/Export, Computational Thinking

      5
      Rating, 5 out of 5 stars
      ·
      6 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Principles of Leadership: Leading Technical Teams

      Skills you'll gain: Delegation Skills, Stakeholder Management, Technical Management, Engineering Management, Negotiation, Mentorship, Meeting Facilitation, Decision Making, Team Leadership, Leadership, Organizational Leadership, Culture Transformation, Team Management, Leadership and Management, Courage, Growth Mindedness, Business Leadership, Team Building, Collaboration, Communication

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      32 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Generative AI for Business - A Leaders' Handbook

      Skills you'll gain: AI Product Strategy, Generative AI, Generative Model Architectures, Business Leadership, Key Performance Indicators (KPIs), Strategic Leadership, Deep Learning, Responsible AI, Corporate Strategy, Performance Measurement, Organizational Effectiveness, Data Ethics, Technical Consulting, Customer Engagement, Product Development

      4.3
      Rating, 4.3 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Getting Started with Facebook Pixel

      Skills you'll gain: Target Audience, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media, Web Analytics

      4.2
      Rating, 4.2 out of 5 stars
      ·
      22 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…264265266…405

    In summary, here are 10 of our most popular social media marketing courses

    • Market Research Essentials for Marketing Management: IE Business School
    • IoT Systems and Industrial Applications with Design Thinking: LearnQuest
    • Evaluación auténtica: Universidad Nacional Autónoma de México
    • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Social/Peer Perspective): Columbia University
    • Comment Utiliser Canva Pro pour Publier sur Social Media: Coursera Project Network
    • Create an Employee Feedback Survey with TypeForm: Coursera Project Network
    • Asociaciones Público-Privadas. Identificación y preparación: Banco Interamericano de Desarrollo
    • Design engaging Stories for Instagram and Facebook in Easil: Coursera Project Network
    • Programming for Designers: University of Michigan
    • Principles of Leadership: Leading Technical Teams: University of Colorado Boulder

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok