Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

ESSEC Business School
Skills you'll gain: Revenue Management, Competitive Analysis, Stakeholder Communications, Hospitality Management, Hotel Operations, Financial Analysis, Strategic Planning, Presentations, Case Studies, Business Planning, Brand Management, Market Analysis, Profit and Loss (P&L) Management, Decision Making
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning
Beginner · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications
Beginner · Course · 1 - 4 Weeks

Howard University
Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security
Intermediate · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: ABAP RESTful Programming Model (RAP), SAP S/4HANA, Business Logic, Unit Testing, Restful API, Application Deployment, Full-Stack Web Development, Application Development, Software Architecture, UI Components, Data Modeling, Database Development, Development Environment, Data Validation
Advanced · Course · 1 - 4 Weeks

University of Virginia Darden School Foundation
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising
Beginner · Course · 1 - 4 Weeks

University of Cape Town
Skills you'll gain: Financial Regulations, FinTech, Financial Regulation, Financial Systems, Blockchain, Mobile Banking, Banking, Financial Services, Consumer Lending, Financial Market, Emerging Technologies, Regulatory Requirements, Loans, Lending and Underwriting, Regulatory Compliance, Payment Systems, International Finance, Payment Processing, Risk Modeling
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Investment Banking, Equities, Financial Market, Securities (Finance), Risk Management, Capital Markets, Finance, Financial Regulation, Governance, Portfolio Risk, Banking, Behavioral Economics, Social Impact, Underwriting, Initiative and Leadership, Portfolio Management, Non-Profit Accounting, Insurance, Business Ethics, Economics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies
Intermediate · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Decision Making, Critical Thinking, Analytical Skills, Behavioral Economics, Problem Solving, Data Analysis, Cooperation, Artificial Intelligence, Emotional Intelligence, Self-Awareness, Communication, Algorithms
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Systems Thinking, Simulations, Simulation and Simulation Software, Process Flow Diagrams, Systems Analysis, Complex Problem Solving, Diagram Design, Growth Strategies, Market Dynamics, Business Modeling, Decision Making
Advanced · Course · 1 - 3 Months