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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    IIT Bombay

    Introduction to Business Management : Winning Externally

    Skills you'll gain: Customer Service, Advertising, Market Research, Value Propositions, Brand Management, Customer Relationship Management, Target Market, Marketing Communications, Logistics, Customer Insights, Supply Chain Management, Sales Management, B2B Sales, Marketing Strategies, Selling Techniques, Competitive Analysis, Communication

    4.9
    Rating, 4.9 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

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    O.P. Jindal Global University

    Theories of Public Policy

    Skills you'll gain: Public Policies, Policy Development, Policy Analysis, Political Sciences, Advocacy, Environmental Policy, Behavioral Economics, Public Administration, Program Evaluation, Ethical Standards And Conduct, Governance, Systems Thinking, Economics

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 3 Months

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    Lund University

    1.5° Lifestyles: Mainstreaming Everyday Sustainability

    Skills you'll gain: Sustainable Development, Environmental Issue, Sustainable Business, Social Impact, Climate Change Mitigation, Systems Thinking, Consumer Behaviour, Sustainability Standards, Education and Training, Community Development, Economics, Environmental Policy, Critical Thinking

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

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    University of Pennsylvania

    Employment Law: The Gig Economy

    Skills you'll gain: Labor Law, Labor Relations, Labor Compliance, Case Studies, Compensation Analysis, Benefits Administration, Regulation and Legal Compliance, Workforce Management, Case Law

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Intermediate · Course · 1 - 4 Weeks

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    O.P. Jindal Global University

    Social Psychology

    Skills you'll gain: Social Sciences, Psychology, Social Skills, Social Justice, Environmental Issue, Empathy & Emotional Intelligence, Interpersonal Communications, Emotional Intelligence, Sustainable Development, Legal Proceedings, Critical Thinking

    Build toward a degree

    Beginner · Course · 1 - 3 Months

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    University of California, Santa Cruz

    Ecosystems of California

    Skills you'll gain: Environmental Science, Natural Resource Management, Laboratory Reports, Environment and Resource Management, Environmental Monitoring, Data Collection, Environment, Scientific Methods, Land Management, Biology, Hydrology, Water Resource Management, Climate Change Adaptation

    4.7
    Rating, 4.7 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 3 Months

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    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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    Universidades Anáhuac

    Formación de adolescentes centrada en la relación

    Skills you'll gain: Parent Communication, Child Development, Emotional Intelligence, Working With Children, Rapport Building, Empathy, Relationship Building, Family Support, Behavior Management, Conflict Management, Trustworthiness, Personal Development, Active Listening, Communication, Mentorship, Self-Awareness

    Beginner · Course · 1 - 3 Months

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    U

    University of Colorado Boulder

    Packaging Design for the Circular Economy

    Skills you'll gain: Packaging and Labeling, Sustainable Design, Sustainable Business, Waste Minimization, Sustainable Engineering, Environmental Regulations, Corporate Sustainability, Logistics, Consumer Behaviour, Innovation, Manufacturing Processes, Materials science

    Build toward a degree

    5
    Rating, 5 out of 5 stars
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    14 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to consumer behavior

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In summary, here are 10 of our most popular consumer behavior courses

  • Introduction to Business Management : Winning Externally: IIT Bombay
  • Social Listening: Coursera
  • Theories of Public Policy: O.P. Jindal Global University
  • 1.5° Lifestyles: Mainstreaming Everyday Sustainability: Lund University
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School
  • Employment Law: The Gig Economy: University of Pennsylvania
  • Social Psychology: O.P. Jindal Global University
  • Ecosystems of California: University of California, Santa Cruz
  • Foundations of Marketing Practice for Non-Majors: University of North Texas

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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