Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Process Analysis, Business Process, Business Analysis, Workflow Management, Process Management, Process Flow Diagrams, Business Process Modeling, Stakeholder Management, Stakeholder Analysis, Computer Literacy
Beginner · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Financial Statements, Operations Management, Operational Efficiency, Financial Statement Analysis, Return On Investment, Accrual Accounting, Human Capital, Process Analysis, Branding, Financial Accounting, Marketing, Process Management, People Management, Strategic Marketing, Capital Budgeting, Financial Reporting, Finance, Peer Review, Project Design, Corporate Finance
Beginner · Specialization · 3 - 6 Months

Fractal Analytics
Skills you'll gain: Responsible AI, AI Enablement, Data Ethics, Large Language Modeling, Technical Communication, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Responsible AI, Generative AI, Data Ethics, Artificial Intelligence, AI Enablement, Critical Thinking, Problem Solving
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Feature Engineering, Data Wrangling, Exploratory Data Analysis, Matplotlib, Statistical Analysis, Data Preprocessing, Seaborn, Data Science, Data Visualization Software, Data Manipulation, Data Cleansing, Data Analysis, Pandas (Python Package), Statistics, Business Analytics, Jupyter, Data Transformation, Descriptive Statistics, Correlation Analysis, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

Maven Analytics
Skills you'll gain: Microsoft Copilot, Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Human Resources Software, Data Manipulation, Data Analysis, Microsoft 365, Data Presentation, ChatGPT, Data Visualization, Artificial Intelligence, Generative AI, Prompt Engineering
Beginner · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Case Studies, Decision Making, Behavior Management, Behavioral Economics, Applied Behavior Analysis, Human Development, Emotional Intelligence, Psychology, Qualitative Research, Critical Thinking, Empathy, Communication
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, AI Security, Management Consulting, Artificial Intelligence, Business Consulting, Consulting, Technical Consulting, AI Enablement, Microsoft Copilot, Quality Assurance, Market Research, Large Language Modeling, Data-Driven Decision-Making, Automation, Technical Communication, Critical Thinking, Problem Solving
Beginner · Specialization · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Productivity, AI Personalization, AI Enablement, OpenAI, Artificial Intelligence, Large Language Modeling, Anthropic Claude, Expense Management, Productivity Software, Creativity, Verification And Validation, Communication, Planning, Marketing
Beginner · Specialization · 3 - 6 Months

Fractal Analytics
Skills you'll gain: Human Centered Design, Problem Solving, Critical Thinking, Analytical Skills, Data Science, Complex Problem Solving, Decision Making, Data Analysis
Beginner · Course · 1 - 4 Weeks

Fractal Analytics
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Generative Model Architectures, Code Review, Data Ethics, Artificial Intelligence, Object Oriented Programming (OOP), Large Language Modeling, Machine Learning Methods, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Artificial Neural Networks, Maintainability, Computer Programming, Data Cleansing, Debugging, Problem Solving, Critical Thinking, Data Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Instagram, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
Beginner · Course · 1 - 3 Months