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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Responsible Generative AI

    Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Ethics, Compliance Management, Consumer Behaviour, AI Enablement, Social Impact, Business Risk Management, Business Operations, AI Product Strategy, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Operations, Human Resources, Leadership and Management, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    329 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Writing Professional Email and Memos (Project-Centered Course)

    Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Target Audience, Constructive Feedback

    4.3
    Rating, 4.3 out of 5 stars
    ·
    456 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Business Growth Strategy

    Skills you'll gain: Growth Strategies, Mergers & Acquisitions, Business Strategy, New Business Development, Innovation, Organizational Strategy, Strategic Thinking, Market Dynamics, Competitive Analysis, Market Opportunities, Strategic Decision-Making, Business Valuation, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    712 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Managing Innovation Initiatives

    Skills you'll gain: Innovation, New Product Development, Business Transformation, Organizational Strategy, Strategic Leadership, Strategic Thinking, Organizational Change, Technology Strategies, Product Management, Entrepreneurship, Team Leadership, Business Management, Virtual Teams, Cross-Functional Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    727 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    EU policy and implementation: making Europe work!

    Skills you'll gain: Policy Analysis, Public Policies, Economics, Policy, and Social Studies, Policy Development, Environmental Policy, Program Evaluation, Governance, Immigration Law, Research Methodologies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    Edge Impulse

    Introduction to Embedded Machine Learning

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Embedded Software, Data Preprocessing, Embedded Systems, Machine Learning, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Deep Learning, Model Deployment, Convolutional Neural Networks, Data Analysis, Feature Engineering, Computer Programming, Digital Signal Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    751 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Discounted Cash Flow Modeling

    Skills you'll gain: Financial Forecasting, Business Valuation, Equities, Financial Modeling, Financial Analysis, Finance, Cash Flows, Investment Banking, Accounting, Capital Markets

    4.3
    Rating, 4.3 out of 5 stars
    ·
    824 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Compensation and Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Compensation Analysis, Payroll Systems, Payroll, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Employee Retention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    457 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Business Strategy, Keyword Research, Digital Marketing, Organizational Leadership, Online Advertising, Search Engine Optimization, Business Planning, Content Marketing, Accountability, Cash Flow Forecasting, Business Management, Leadership and Management, Management Training And Development, Social Media Strategy, Social Media, Team Leadership, Strategic Planning, Banking, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    769 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    History of Medical Cannabis

    Skills you'll gain: Pharmacology, Pharmaceuticals, Medical Science and Research, Medication Administration, Research, Substance Abuse, Health Care, Clinical Research, Mental and Behavioral Health, Patient Safety, Public Health, Health Policy, Epidemiology, Public Policies, Research Design, Risk Analysis, Biology, Research Methodologies, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    343 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Thermodynamics

    Skills you'll gain: Chemical Engineering, Quantitative Research, Chemistry, Thermal Management, Mechanical Engineering, Engineering Calculations, Process Engineering, Numerical Analysis, Energy and Utilities, Engineering Analysis, Statistical Methods, Differential Equations, Physics, Engineering, Simulation and Simulation Software, Oil and Gas, Probability Distribution, Materials science, Mathematical Modeling, Applied Mathematics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Arts and Culture Strategy

    Skills you'll gain: Risk Management, Organizational Structure, Organizational Strategy, Strategic Leadership, Art History, Organizational Effectiveness, Customer Analysis, Market Opportunities, Organizational Leadership, Strategic Communication, Stakeholder Communications, Liberal Arts, Fundraising, Target Audience, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    233 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Responsible Generative AI: University of Michigan
  • Writing Professional Email and Memos (Project-Centered Course): Kennesaw State University
  • Business Growth Strategy: University of Virginia
  • Strategic Innovation: Managing Innovation Initiatives: University of Illinois Urbana-Champaign
  • EU policy and implementation: making Europe work! : Universiteit Leiden
  • Introduction to Embedded Machine Learning: Edge Impulse
  • Discounted Cash Flow Modeling: Coursera
  • Compensation and Benefits: HRCI
  • Introduction to Business: University of California, Irvine
  • History of Medical Cannabis: University of Colorado Boulder

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