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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Modeling for Data Science Applications

    Skills you'll gain: Statistical Inference, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, R Programming, Data Ethics, Experimentation, Research Design, Statistical Methods, Data Science, Data Analysis, Statistical Analysis, Data Modeling, Predictive Modeling, Mathematical Modeling, Probability & Statistics, A/B Testing, Quantitative Research, Machine Learning, Model Evaluation

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    55 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    P

    Princeton University

    Imagining Other Earths

    Skills you'll gain: Biology, Life Sciences, Physical Science, Biochemistry, Physics, Environment, General Science and Research, Scientific Methods, Mathematical Modeling, Systems Of Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    407 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Case Law, Regulation and Legal Compliance, Artificial Intelligence, Legal Writing, Document Management, Forecasting, Automation, Natural Language Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Entrepreneurship II: Preparing for Launch

    Skills you'll gain: Entrepreneurship, Business Planning, Entrepreneurial Finance, Go To Market Strategy, New Product Development, Financial Forecasting, Business Development, Business Strategy, Growth Strategies, Financial Modeling, Fundraising and Crowdsourcing, Customer Acquisition Management, Financial Planning, Presentations, Team Management, Business Metrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    765 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Digital Marketing

    Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique

    Comment rédiger et publier un article scientifique (Enseignement par projet)

    Skills you'll gain: Peer Review, Journals, Writing, Research, Science and Research, Research Methodologies, Editing, Proofreading, Document Management, Ethical Standards And Conduct, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    125 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Lending, Crowdfunding, and Modern Investing

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Asset Management, Case Studies, Wealth Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    589 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Intellectual Humility: Practice

    Skills you'll gain: Empathy, Critical Thinking, Research, Diversity Awareness, Open Mindset, Emotional Intelligence, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    153 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    ESG Impact: Investor Perspective

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Investments, Portfolio Risk, Equities, Return On Investment, Social Impact, Business Ethics, Portfolio Management, Stakeholder Engagement, Environmental Issue, Stakeholder Analysis, Market Trend, Risk Analysis, Climate Change Mitigation, Petroleum Industry, Performance Analysis, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    239 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università Bocconi

    Challenges of Agribusiness Management

    Skills you'll gain: Innovation, Competitive Analysis, Sustainable Development, Food and Beverage, Corporate Sustainability, Market Dynamics, Business, Supply Chain Management, Environment and Resource Management, Climate Change Adaptation, Economics, Value Engineering, Product Knowledge, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    279 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Preclinical Safety

    Skills you'll gain: Pre-Clinical Development, Patient Safety, Pharmacology, Drug Development, Clinical Research, Clinical Trials, Safety Standards, Pharmaceuticals, Drug Interaction, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    AI for Business: Branding, Creative Content, and Marketing

    Skills you'll gain: AI Workflows, Copywriting, Education Software and Technology, Motion Graphics, Blogs, AI Product Strategy, Graphic and Visual Design, Scripting, Color Theory, Target Audience, Creativity, Writing and Editing, Social Media Content, Typography, Marketing, Business Research

    3.8
    Rating, 3.8 out of 5 stars
    ·
    52 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Statistical Modeling for Data Science Applications: University of Colorado Boulder
  • Imagining Other Earths: Princeton University
  • Introduction to Generative AI in Legal: Coursera
  • Entrepreneurship II: Preparing for Launch: University of Illinois Urbana-Champaign
  • Introduction to Digital Marketing: University of California, Irvine
  • Comment rédiger et publier un article scientifique (Enseignement par projet): École Polytechnique
  • Lending, Crowdfunding, and Modern Investing: University of Pennsylvania
  • Intellectual Humility: Practice: The University of Edinburgh
  • ESG Impact: Investor Perspective: University of Pennsylvania
  • Challenges of Agribusiness Management: Università Bocconi

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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