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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Build and deploy a stroke prediction model using R

    Skills you'll gain: Feature Engineering, Model Evaluation, Predictive Modeling, Model Deployment, Predictive Analytics, R Programming, Data Analysis, Statistical Analysis, Data Cleansing, Applied Machine Learning, Data Manipulation, Tidyverse (R Package), Classification Algorithms, Risk Modeling, Data Preprocessing, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    اللغة والمفاهيم التنظيمية

    Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Government

    Skills you'll gain: Data Governance, AI Security, Public Policies, Public Cloud, Data Ethics, Technology Strategies, Predictive Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategies and Tools to Mitigate Agricultural Risk

    Skills you'll gain: Land Management, Risk Management, Water Resource Management, Risk Mitigation, Business Risk Management, Insurance, Strategic Marketing, Marketing, Contract Management, Real Estate, Loans

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Tidyverse Skills for Data Science in R

    Skills you'll gain: Tidyverse (R Package), Ggplot2, Data Wrangling, Statistical Modeling, Exploratory Data Analysis, Plot (Graphics), R Programming, Data Import/Export, Predictive Modeling, Sampling (Statistics), Data Visualization, Data Visualization Software, Statistical Hypothesis Testing, Data Analysis, Data Manipulation, Data Modeling, Web Scraping, Data Science, R (Software), Data Analysis Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    109 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Data Analysis & Visualization with Copilot in Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Data Presentation, Data Storytelling, Data Visualization Software, Microsoft Copilot, Statistical Analysis, Data Analysis, Statistical Methods, Data Integration, Data-Driven Decision-Making

    4.3
    Rating, 4.3 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Sales Management, Social Media Marketing, Product Planning, Merchandising, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Unlock the Power of Data with Power BI

    Skills you'll gain: Power BI, Data-Driven Decision-Making, Data Analysis, Data Literacy, Business Intelligence, Data Processing, Data Collection, Business Analytics, Data Transformation, Data Visualization Software, Data Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea un Mood Board con Canva

    Skills you'll gain: Canva (Software), Storyboarding, Color Theory, Graphic Design, Graphic and Visual Design, Organizational Skills, Design, Storytelling, Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Ecommerce Foundation

    Skills you'll gain: Merchandising, E-Commerce, Product Assortment, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Order Management Systems, Web Design and Development, Technology Solutions, System Implementation, Value Propositions, Digital Transformation, Digital Content, Case Studies, Customer experience improvement, Online Advertising, Solution Delivery, Program Implementation, B2B Sales

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Data Analysis with Pandas and Python

    Skills you'll gain: Pandas (Python Package), Data Import/Export, Matplotlib, Pivot Tables And Charts, Jupyter, Data Visualization Software, Data Visualization, Microsoft Excel, Data Analysis, Text Mining, Data Manipulation, Data Cleansing, NumPy, Data Analysis Software, Data Wrangling, Time Series Analysis and Forecasting, Python Programming, Data Preprocessing, Data Structures, Development Environment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Evolution of Sports Media

    Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Build and deploy a stroke prediction model using R: Coursera
  • اللغة والمفاهيم التنظيمية: University of Illinois Urbana-Champaign
  • AI in Government: AI CERTs
  • Strategies and Tools to Mitigate Agricultural Risk: University of Illinois Urbana-Champaign
  • Tidyverse Skills for Data Science in R: Johns Hopkins University
  • Advanced Data Analysis & Visualization with Copilot in Excel: Microsoft
  • Mise en route avec Facebook Commerce Manager: Coursera
  • Unlock the Power of Data with Power BI: Microsoft
  • Crea un Mood Board con Canva: Coursera
  • Adobe Ecommerce Foundation: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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