• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Instructor Network

      Industrial Relations: Fostering Workplace Climate

      Skills you'll gain: Employee Engagement, Conflict Management, Employee Relations, Labor Relations, Team Leadership, People Management, Labor Law, Human Resources, Communication, Cross-Functional Collaboration, Compliance Management, Active Listening, Diversity and Inclusion

      4.8
      Rating, 4.8 out of 5 stars
      ·
      31 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      ESG Mindsets for Business Transformation

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Adaptability, Open Mindset, Strategic Thinking, Business Solutions, Business Transformation, Strategic Leadership, Corporate Sustainability, Thought Leadership, Professional Networking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • E

      ESSEC Business School

      Belles histoires d'entreprises à impact

      Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Waste Minimization, Business Ethics, Environment and Resource Management, Socioeconomics, Business Transformation, Program Evaluation, Entrepreneurship, Product Lifecycle Management, Investments, Market Opportunities, Business Modeling, Innovation, Stakeholder Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Bing Copilot for Beginners: Enhancing Productivity with AI

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Copywriting, Ideation, Productivity Software, Marketing Materials, Brainstorming, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Financial Data, Packaging and Labeling, Brand Marketing, Financial Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Prácticas efectivas de marketing usando Facebook Messenger

      Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Management, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Business Marketing, Marketing Communications, Content Development and Management, Customer Communications Management, User Accounts

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • P

      Pontificia Universidad Católica del Perú

      Gestión de Emprendimientos Gastronómicos

      Skills you'll gain: Hospitality and Food Services, Food Services, Restaurant Management, Resource Management, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Market Research, Innovation, Cost Management, Logistics Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Analyze Tweet Engagement with Twitter Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      V

      Voxy

      Low Intermediate English: Shopping & Customer Service

      Skills you'll gain: Product Knowledge, Language Learning, English Language, Customer Service, Retail Sales, Customer Inquiries, Customer Complaint Resolution, Telephone Skills, Vocabulary, Writing, Verbal Communication Skills, Oral Comprehension, Business Writing, Oral Expression, Grammar, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Getting Started with Pinterest

      Skills you'll gain: Pinterest, Organizational Skills, User Accounts, Collaboration, Project Portfolio Management, Curiosity, Resourcefulness, Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      P

      Packt

      Handling Difficult Conversations

      Skills you'll gain: Conflict Management, Assertiveness, Leadership, Professional Development, Leadership and Management, Interpersonal Communications, De-escalation Techniques, Emotional Intelligence, People Management, Verbal Communication Skills, Communication, Empathy

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create corporate Newsletters with Canva

      Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing

      4.2
      Rating, 4.2 out of 5 stars
      ·
      12 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidade de São Paulo

      II. Missões Jesuíticas nos territórios guaranis: o cotidiano

      Skills you'll gain: Social Studies, Art History, Public History, Cultural Sensitivity, Medical Science and Research, World History, Music History, Sociology, Cultural Diversity, Education and Training

      Mixed · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    social media marketing in practice
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…274275276…385

    In summary, here are 10 of our most popular social media marketing courses

    • Industrial Relations: Fostering Workplace Climate: Coursera Instructor Network
    • ESG Mindsets for Business Transformation: Duke University
    • Belles histoires d'entreprises à impact: ESSEC Business School
    • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera Project Network
    • Prácticas efectivas de marketing usando Facebook Messenger: Coursera Project Network
    • Gestión de Emprendimientos Gastronómicos: Pontificia Universidad Católica del Perú
    • How to Analyze Tweet Engagement with Twitter Analytics: Coursera Project Network
    • Low Intermediate English: Shopping & Customer Service: Voxy
    • Getting Started with Pinterest: Coursera Project Network
    • Handling Difficult Conversations: Packt

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok