Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Pipelines, Google Cloud Platform, Data Migration, Apache Spark, Data Processing, Apache Airflow, Big Data, Data Integration, Data Lakes, Cloud Storage, Data Storage, Data Management, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months
Universidad de Palermo
Skills you'll gain: Business Intelligence, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Business Planning, Financial Accounting, Human Resource Strategy, Strategic Marketing, Business Analytics, Portfolio Management, Digital Transformation, Agile Product Development, Marketing Planning, Entrepreneurial Finance, Corporate Sustainability, Business Process Management, Team Leadership, Teamwork, Consumer Behaviour, Promotional Strategies
Earn a degree
Degree · 1 - 4 Years

S.P. Jain Institute of Management and Research
Skills you'll gain: Mergers & Acquisitions, Search Engine Marketing, Working Capital, Competitive Analysis, Operations Management, Business Valuation, Manufacturing Operations, Design Thinking, Large Language Modeling, Business Strategy, Supply Chain Management, Digital Transformation, Consumer Behaviour, Integrated Marketing Communications, Team Management, Organizational Change, Change Management, Promotional Strategies, Financial Statement Analysis, Technical Consulting
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Google Gemini, Data Processing, Data Analysis, Data Preprocessing, Data-Driven Decision-Making, Generative AI, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, AI Enablement, Web Content, AI Personalization, Web Analytics and SEO, Prompt Engineering, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Model Evaluation, Predictive Analytics, Supervised Learning, Data Cleansing, Matplotlib, Unsupervised Learning, Exploratory Data Analysis, Data Visualization, Dimensionality Reduction, Data Analysis, Statistical Machine Learning, Descriptive Analytics, Plot (Graphics), Applied Machine Learning, Visualization (Computer Graphics), Pandas (Python Package), Data-Driven Decision-Making, Data Science, Regression Analysis, Data Visualization Software
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Responsible AI, Data Ethics, Model Evaluation, Data Analysis, Artificial Intelligence, Machine Learning
Intermediate · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Embedded Software, Control Systems, File Systems, Usability Testing, Internet Of Things, Embedded Systems, Human Computer Interaction
Credit offered
Graduate Certificate · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Logistic Regression, Data Mining, Dimensionality Reduction, Plot (Graphics), Data Analysis, R Programming, Statistical Modeling, Big Data, Visualization (Computer Graphics), Data-Driven Decision-Making, Predictive Modeling, Predictive Analytics, Data Modeling, Analytics, Advanced Analytics, Data Visualization Software, Statistical Visualization
Credit offered
Mastertrack · 6 - 12 Months

Google Cloud
Skills you'll gain: Keras (Neural Network Library), Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Applied Machine Learning, Deep Learning, Text Mining
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Contract Negotiation, Negotiation, Price Negotiation, Sales Prospecting, Account Management, Sales Presentation, Contract Management, Ethical Standards And Conduct, Data Ethics, Microsoft Copilot, Business Ethics, Communication Strategies, Business Relationship Management, Customer Relationship Management (CRM) Software, Personally Identifiable Information, Data-Driven Decision-Making
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Java, Performance Tuning, Data Structures, Data Import/Export, Machine Learning Methods, Data Processing, Data Mining, Machine Learning, Data Analysis, Application Performance Management, Data Storage, Analysis, Algorithms, Loyalty Programs
Advanced · Course · 1 - 4 Weeks