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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Management: Strategies for a Strong Brand

    Skills you'll gain: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    188 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Foundations of Sports Analytics: Data, Representation, and Models in Sports

    Skills you'll gain: Statistical Methods, Regression Analysis, Plot (Graphics), Data Cleansing, Statistical Hypothesis Testing, Correlation Analysis, Data Preprocessing, Matplotlib, Data Visualization, Statistical Analysis, Scatter Plots, R Programming, Data Analysis, Descriptive Statistics, Pandas (Python Package), Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    203 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Market Analysis, Marketing, Business Research, Quantitative Research, Data Analysis, Customer Insights, Market Trend, Consumer Behaviour, Trend Analysis, Competitive Analysis, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
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    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sciences Po

    Be entrepreneurial in Cultural Industries in the digital age

    Skills you'll gain: Promotional Strategies, Business Modeling, Entrepreneurship, Content Creation, Business Management, Target Audience, Marketing Budgets, Fundraising, Consumer Behaviour, New Business Development, Digital Transformation, Innovation, Intellectual Property

    4.1
    Rating, 4.1 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    The University of Tokyo

    Words Spun Out of Images: Visual and Literary Culture in Nineteenth Century Japan

    Skills you'll gain: Photography, Art History, Aesthetics, Cultural Diversity, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
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    770 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistical Thermodynamics

    Skills you'll gain: Chemical Engineering, Quantitative Research, Chemistry, Thermal Management, Mechanical Engineering, Engineering Calculations, Process Engineering, Numerical Analysis, Engineering Analysis, Statistical Methods, Differential Equations, Physics, Engineering, Simulation and Simulation Software, Probability Distribution, Mathematical Modeling, Applied Mathematics, Materials science, Open Source Technology, Simulations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    The Theory of the Firm

    Skills you'll gain: Market Dynamics, Business Economics, Economics, Business Operations, Supply And Demand, Price Negotiation, Business Strategy, Market Analysis, Competitive Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
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    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Creativity Toolkit II: Creative Collaboration

    Skills you'll gain: Collaboration, Leadership, Presentations, Creativity, Teamwork, Innovation, Creative Thinking, Cross-Functional Collaboration, People Management, Persuasive Communication, Influencing, Storytelling, Communication, Social Skills, Decision Making, Culture

    4.8
    Rating, 4.8 out of 5 stars
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    410 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy Capstone Project

    Skills you'll gain: Market Analysis, Peer Review, Case Studies, Marketing Planning, Marketing Management, Strategic Marketing, Hospitality Management, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Operations, Target Market, Competitive Analysis, Business

    4.6
    Rating, 4.6 out of 5 stars
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    118 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Mercados financeiros

    Skills you'll gain: Investment Banking, Financial Regulation, Financial Market, Portfolio Management, Corporate Finance, Securities (Finance), Risk Management, Finance, Behavioral Economics, Capital Markets, Banking, Insurance, Equities, Brokerage, Underwriting, Governance, Non-Profit Accounting, Derivatives, Mortgage Loans, Economics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    117 reviews

    Mixed · Course · 1 - 3 Months

Searches related to consumer behavior

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In summary, here are 10 of our most popular consumer behavior courses

  • Brand Management: Strategies for a Strong Brand: Coursera
  • Foundations of Sports Analytics: Data, Representation, and Models in Sports: University of Michigan
  • Introduction to Market Research: Coursera
  • Be entrepreneurial in Cultural Industries in the digital age: Sciences Po
  • Words Spun Out of Images: Visual and Literary Culture in Nineteenth Century Japan: The University of Tokyo
  • Statistical Thermodynamics: University of Colorado Boulder
  • The Theory of the Firm: University of Illinois Urbana-Champaign
  • Basic Information Literacy: The State University of New York
  • Creativity Toolkit II: Creative Collaboration: University of Illinois Urbana-Champaign
  • Marketing Strategy Capstone Project: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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