• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Consumer Behavior

    Consumer Behavior Courses Online

    Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Consumer Behavior Course Catalog

    • Status: Free Trial
      Free Trial
      L

      L&T EduTech

      Design of Digital Circuits with VHDL Programming

      Skills you'll gain: Field-Programmable Gate Array (FPGA), Hardware Design, Electronic Hardware, Computational Logic, Verification And Validation, Simulation and Simulation Software, Integrated Development Environments, Test Case, Dataflow, Schematic Diagrams

      4.4
      Rating, 4.4 out of 5 stars
      ·
      14 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      The Olympic Games and the Media

      Skills you'll gain: Media and Communications, Video Production, Media Relations, Social Media, Brand Management, Marketing Management, Media Production, Branding, Journalism, Advertising, Event Management, Storytelling, Cultural Diversity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      166 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Customer Communication

      Skills you'll gain: AI Personalization, Customer Engagement, Customer Communications Management, Customer experience improvement, Brand Loyalty, Customer experience strategy (CX), Customer Insights, Customer Analysis, User Feedback, Generative AI Agents, Real Time Data, Consumer Behaviour, Analytics, Automation

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      R

      Rutgers the State University of New Jersey

      Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?

      Skills you'll gain: Human Learning, Human Development, Anthropology, Psychology, Education and Training, Cultural Diversity, Sociology, Science and Research, World History, Case Law

      4.4
      Rating, 4.4 out of 5 stars
      ·
      94 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Rochester

      The Power of Markets II: Market Structure and Firm Behavior

      Skills you'll gain: Production Process, Economics, Market Dynamics, Cost Control, Business Economics, Operating Cost, Market Analysis, Supply And Demand, Profit and Loss (P&L) Management, Business Strategy, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      124 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      NIIT

      Frontend Development using React

      Skills you'll gain: Jest (JavaScript Testing Framework), React.js, Responsive Web Design, HTML and CSS, Javascript, Hypertext Markup Language (HTML), User Interface and User Experience (UI/UX) Design, Ajax, JavaScript Frameworks, Web Development Tools, Data Structures, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), Front-End Web Development, Unit Testing, UI Components, Mobile Development, Web Development, Test Case, Network Routing

      3.4
      Rating, 3.4 out of 5 stars
      ·
      82 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Ideal Gases

      Skills you'll gain: Chemical Engineering, Mechanical Engineering, Chemistry, Physics, Engineering Calculations, Estimation, Numerical Analysis, Mathematical Modeling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      142 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Peking University

      人群与网络

      Skills you'll gain: Network Analysis, Game Theory, Graph Theory, Social Sciences, Market Dynamics, Web Analytics and SEO, Information Technology, Sociology, Economics, Behavioral Economics, Search Engine Optimization, Market Analysis, Probability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      114 reviews

      Mixed · Course · 3 - 6 Months

    • C

      Coursera Project Network

      Cree Increíbles Diseños de Mercadeo usando Canva

      Skills you'll gain: Canva (Software), Social Media Content, Marketing Design, Social Media Marketing, Multimedia, Style Guides, Social Media, Content Creation, Graphic Design, Presentations, Brand Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      142 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Strategies for Senior Housing Communities during COVID-19

      Skills you'll gain: Infection Control, Emergency Response, Nursing Homes, Home Health Care and Assisted Living, Long Term Care, Risk Management, Geriatrics, Infectious Diseases, Mental Health, Stress Management, Public Health, Community Health, Education and Training, Interpersonal Communications

      4.8
      Rating, 4.8 out of 5 stars
      ·
      154 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      É

      École Polytechnique

      Silicon Thin Film Solar Cells

      Skills you'll gain: Semiconductors, Thermal Management, Electrical Engineering, Electronic Components, Structural Analysis, Manufacturing Processes, Chemistry, Physics

      4.2
      Rating, 4.2 out of 5 stars
      ·
      119 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Expanding SEL

      Skills you'll gain: Self-Awareness, Personal Development, Diversity Equity and Inclusion Initiatives, Emotional Intelligence, Social Justice, Social Skills, Behavior Management, Student Support and Services, Community and Social Work, Cultural Responsiveness, Student-Centred Learning, Empathy, Cultural Diversity, Mindfulness, Relationship Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      131 reviews

      Advanced · Course · 1 - 3 Months

    Consumer Behavior learners also search

    Industrial
    Product Design
    Industrial Design
    Industrial Engineering
    Machine Design
    Innovation
    Service Design
    CAD
    1…515253…78

    In summary, here are 10 of our most popular consumer behavior courses

    • Design of Digital Circuits with VHDL Programming: L&T EduTech
    • The Olympic Games and the Media: Universitat Autònoma de Barcelona
    • GenAI for Customer Communication: Coursera Instructor Network
    • Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?: Rutgers the State University of New Jersey
    • The Power of Markets II: Market Structure and Firm Behavior: University of Rochester
    • Frontend Development using React: NIIT
    • Ideal Gases: University of Colorado Boulder
    • 人群与网络 : Peking University
    • Cree Increíbles Diseños de Mercadeo usando Canva: Coursera Project Network
    • Strategies for Senior Housing Communities during COVID-19: Johns Hopkins University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok