• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    A Story of Economics: A Principles Tale

    Skills you'll gain: Economics, Supply And Demand, Business Economics, Market Dynamics, Economic Development, Game Theory, Financial Policy, Tax, Market Analysis, International Relations, Operating Cost, Cost Benefit Analysis, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Consumer Behaviour, Investments, Labor Relations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    142 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Curriculum

    Skills you'll gain: Curriculum Development, Teaching, Education and Training, Instructional and Curriculum Design, Course Development, Instructional Strategies, Pedagogy, Student-Centred Learning, Collaboration, Learning Theory, Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    516 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Fundamentos de la escritura académica

    Skills you'll gain: Peer Review, Writing, Literacy, Proofreading, Editing, Language Competency

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier I

    Skills you'll gain: Property and Real Estate, Real Estate, Market Dynamics, Commercial Real Estate, Real Estate Transactions, Business Valuation, Financial Analysis, Return On Investment, Economics, Capital Budgeting, Investments, Price Negotiation, Market Analysis, Finance, Consumer Behaviour, Competitive Analysis, Depreciation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    262 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The World Bank Group

    From Climate Science to Action

    Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Interactive Learning, Environmental Issue, Sustainable Development, Social Impact, Environment, Environmental Policy, Natural Resource Management, Environmental Science, Energy and Utilities, Water Resource Management, Scientific Methods, Policy Analysis, Cooperation, Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    474 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Ethics in Public Policy

    Skills you'll gain: Policy Analysis, Social Justice, Ethical Standards And Conduct, Public Policies, Political Sciences, Economics, Policy, and Social Studies, Governance, Social Sciences, Economics, International Relations, Case Studies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    理解马克思

    Skills you'll gain: Socioeconomics, Social Studies, Economics, European History, World History, Social Sciences, Social Justice, Political Sciences, Sociology, Economic Development, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    65 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat de Barcelona

    Claves para la innovación en la docencia universitaria

    Skills you'll gain: Digital pedagogy, Collaboration, Innovation, Higher Education, Problem Solving, Learning Strategies, Instructional Design, digital literacy, Complex Problem Solving, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Understanding Political Concepts

    Skills you'll gain: Political Sciences, Policy Analysis, Critical Thinking, Research, Social Sciences, Systems Thinking, Governance, Sociology, Interactive Learning, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Competencias Laborales: Perfiles, Evaluación y Capacitación.

    Skills you'll gain: Training Programs, Peer Review, Performance Appraisal, Training and Development, Employee Performance Management, Job Analysis, Performance Measurement, Program Evaluation, Process Mapping, Employee Surveys

    4.4
    Rating, 4.4 out of 5 stars
    ·
    428 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Mastering Brand Awareness: Fundamentals to Advanced

    Skills you'll gain: Target Audience, Marketing Psychology, Digital Media Strategy, Target Market, Paid media, Marketing Analytics, Social Media Campaigns, Persona Development, Marketing, Google Analytics, Social Media, Storytelling, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Smart Teaching and Learning with AI

    Skills you'll gain: Blended Learning, Pedagogy, Large Language Modeling, Digital pedagogy, LLM Application, Instructional Design, Learning Strategies, Education Software and Technology, Interactive Learning, Educational Materials, AI Personalization, Innovation, Differentiated Instruction, Lifelong Learning, AI Enablement, Human Learning, Solution Design, Adult Learning Principles, Prompt Engineering Tools, Artificial Intelligence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    868 reviews

    Beginner · Specialization · 3 - 6 Months

1…737475…440

In summary, here are 10 of our most popular social media marketing courses

  • A Story of Economics: A Principles Tale: Rice University
  • Foundations of Teaching for Learning: Curriculum: Commonwealth Education Trust
  • Fundamentos de la escritura académica: Tecnológico de Monterrey
  • Economie du sol et de l'immobilier I: École Polytechnique Fédérale de Lausanne
  • From Climate Science to Action: The World Bank Group
  • Ethics in Public Policy: O.P. Jindal Global University
  • 理解马克思: Nanjing University
  • Claves para la innovación en la docencia universitaria: Universitat de Barcelona
  • Understanding Political Concepts: Università di Napoli Federico II
  • Competencias Laborales: Perfiles, Evaluación y Capacitación.: Universidad de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok