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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Unreal Engine Blueprints – Visual Scripting for Games

    Skills you'll gain: Unreal Engine, User Interface (UI), Data Persistence, Game Design, Video Game Development, Performance Tuning, Interactive Design, User Interface (UI) Design, Human Machine Interfaces, Animation and Game Design, Scripting, Performance Testing, System Testing, Programming Principles, No-Code Development, Virtual Environment, Development Testing, Artificial Intelligence, Object Oriented Design, Animations

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Fundação Instituto de Administração

    Communication Principles for Leaders

    Skills you'll gain: Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Communication, Public Relations, Leadership, Media Relations, Brand Management, Employee Engagement, Crisis Management

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    SEO Foundations: Analyze, Optimize & Grow

    Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
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    Free Trial
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    Adobe

    Navigating Generative AI Ethics

    Skills you'll gain: Adobe Firefly, Ethical Standards And Conduct, Diversity and Inclusion, Stakeholder Engagement, Stakeholder Communications, Compliance Reporting, Content Creation, Authentications, Brand Management, Communication

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    Marketing Management Essentials: Product and Branding

    Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Branding for Differential Advantage with Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Brand Awareness, Brand Loyalty, Value Propositions, Strategic Marketing, Product Knowledge, Promotional Strategies, Market Share, Innovation, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    G

    Goldman Sachs

    Les bases de la vente et du marketing avec Goldman Sachs 10,000 Women

    Skills you'll gain: Marketing Planning, Marketing Strategies, Strategic Marketing, Sales Process, Marketing, Marketing Analytics, Sales, Marketing Effectiveness, Value Propositions, Sales Strategy, Business Metrics, Brand Management, Digital Marketing, Key Performance Indicators (KPIs), Goal Setting

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Otimizando o Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Governance

    Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Packt

    Mastering Java and Advanced Tools for Selenium Automation

    Skills you'll gain: Cucumber (Software), Selenium (Software), Apache Maven, Java, Object Oriented Programming (OOP), Issue Tracking, Gherkin (Scripting Language), Test Automation, Behavior-Driven Development, Test Execution Engine, Test Case, Debugging, Integration Testing, Data Structures

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Machine Learning with PySpark: Recommender System

    Skills you'll gain: PySpark, Apache Spark, Data Pipelines, Data Processing, AI Personalization, Dimensionality Reduction, OpenAI API, Data Manipulation, Pandas (Python Package), Data Transformation, Predictive Modeling, Unsupervised Learning, Applied Machine Learning, Scatter Plots, Embeddings, Machine Learning

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to consumer behavior

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1…818283…99

In summary, here are 10 of our most popular consumer behavior courses

  • The "What" of the Marketing Strategy: IE Business School
  • Unreal Engine Blueprints – Visual Scripting for Games: EDUCBA
  • Communication Principles for Leaders: Fundação Instituto de Administração
  • SEO Foundations: Analyze, Optimize & Grow: EDUCBA
  • Navigating Generative AI Ethics: Adobe
  • Marketing Management Essentials: Product and Branding: IE Business School
  • Branding for Differential Advantage with Jagdish Sheth: Kennesaw State University
  • Les bases de la vente et du marketing avec Goldman Sachs 10,000 Women: Goldman Sachs
  • Otimizando o Marketing Digital: Fundação Instituto de Administração
  • Marketing Channel Governance: Emory University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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