• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    La noción de ética para la vida profesional

    Skills you'll gain: Healthcare Ethics, Business Ethics, Ethical Standards And Conduct, Environmental Issue, Research, Decision Making, Cultural Diversity, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Evaluating Student Understanding with Socrative

    Skills you'll gain: Education Software and Technology, Real Time Data

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Creating a Visual Tasks Guide with Microsoft PowerPoint

    Skills you'll gain: Educational Materials, Education Software and Technology, Train The Trainer, Microsoft Office, Personal Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Identity and Policy

    Skills you'll gain: Public Policies, Political Sciences, Policy Analysis, Social Sciences, International Relations, Cultural Diversity, Diversity Awareness, Sociology, World History, Economics

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Interactive eLearning and Assessment with Edulastic

    Skills you'll gain: Differentiated Instruction, Learning Management Systems, Teaching, Education Software and Technology, Student Engagement, Blended Learning, Digital pedagogy, Instructional Strategies, Interactive Learning, Needs Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    47 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Capstone Project: Teaching Impacts of Technology

    Skills you'll gain: Digital pedagogy, Technical Communication, Diversity Equity and Inclusion Initiatives, Social Impact, Computational Thinking, Computer Science, Curriculum Development, Innovation, Technical Writing

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Peoples and Cultures

    Skills you'll gain: Cultural Diversity, Cultural Sensitivity, Environmental Issue, Environment, Advocacy, Anthropology, Natural Resource Management, Economics, Environmental Monitoring, Climate Change Adaptation, Energy and Utilities, World History, Research, Construction

    4.5
    Rating, 4.5 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    商管研究中的賽局分析(二):資訊經濟學 (Game Theoretic Analysis for Business Research (2))

    Skills you'll gain: Supply Chain Management, Game Theory, Economics, Business Research, Forecasting, Competitive Analysis, Business Analysis, Business Strategy, Business Modeling, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Constructivism and Mathematics, Science, and Technology Education

    Skills you'll gain: Mathematics Education, Education Software and Technology, Research, Science and Research, Qualitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    A

    Adobe

    Build and Market Your Creative Business Using Adobe Tools

    Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Using Generative AI for Learning Design Activities

    Skills you'll gain: Generative AI, Prompt Engineering, Course Development, Instructional Design, Brainstorming, Design Strategies, Content Creation, Persona Development, Professional Development, digital literacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
social media marketing analytics
genai in social media marketing
introduction to social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…104105106…441

In summary, here are 10 of our most popular social media marketing courses

  • Digital Transformation in Hospitality: Starweaver
  • La noción de ética para la vida profesional: Universidad Nacional de Colombia
  • Evaluating Student Understanding with Socrative: Coursera
  • Creating a Visual Tasks Guide with Microsoft PowerPoint: Coursera
  • Identity and Policy: O.P. Jindal Global University
  • Interactive eLearning and Assessment with Edulastic: Coursera
  • Capstone Project: Teaching Impacts of Technology: University of California San Diego
  • Arctic Peoples and Cultures : University of Alberta
  • 商管研究中的賽局分析(二):資訊經濟學 (Game Theoretic Analysis for Business Research (2)): National Taiwan University
  • Constructivism and Mathematics, Science, and Technology Education: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok