Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.
University of Illinois Urbana-Champaign
Skills you'll gain: Tax Preparation, Tax Returns, Income Tax, Payroll Tax, Tax, Tax Laws, Payroll, Revenue Recognition, Expense Management, Compensation and Benefits
Build toward a degree
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Keyword Research, Generative AI, Google Gemini, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Prompt Engineering, ChatGPT, Microsoft Copilot, Competitive Analysis
Intermediate · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour
Intermediate · Course · 1 - 4 Weeks

Princeton University
Skills you'll gain: Theoretical Computer Science, Data Structures, Computer Science, Computer Architecture, Algorithms, Programming Principles, Computational Logic, Java Programming, Computer Hardware, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Presentations, Animations, LinkedIn, Marketing Design, Social Media, Instagram, Social Media Marketing, Facebook, Marketing Materials, Marketing Budgets, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsive Web Design, No-Code Development, Web Design, Content Management, Web Design and Development, Web Content, Web Development
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Large Language Modeling, Business Process, Content Creation, Target Audience, Artificial Intelligence, Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Workflow Management, Generative AI, Organizational Skills, AI Workflows, Content Creation, Brand Management
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Feature Engineering, Data Preprocessing, Tensorflow, MLOps (Machine Learning Operations), Data Pipelines, Keras (Neural Network Library), Data Processing, Data Transformation, Data Modeling, Data Store, Real Time Data, Machine Learning, Data Storage
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Typography, Marketing Materials, Marketing Design, Graphic Design, Marketing Collateral, Layout Design, User Feedback, Marketing, Brochures, Digital Design, Storyboarding, Adobe Photoshop, Adobe Illustrator, Constructive Feedback, Design Elements And Principles, Image Quality, File Management, Color Theory
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies
Beginner · Course · 1 - 4 Weeks