Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Simplilearn
Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Social Media Marketing, Content Marketing, Search Engine Optimization, Video Production, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Market Research, Product Lifecycle Management, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Communications, Product Management, Data Analysis, Product Strategy, Marketing, Business Planning, Data Collection, Value Propositions, Product Marketing, Marketing Psychology, Marketing Management, Market Data
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours
Emory University
Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Press Releases, Strategic Communication, Media Relations, Public Relations, Marketing and Public Relations, Crisis Management, Corporate Communications, Marketing Communications, Corporate Sustainability, Brand Strategy, Storytelling, Branding, Business Ethics, Social Media, Communication Strategies, Persuasive Communication, Professional Networking, Writing, Research, Stakeholder Engagement
Beginner · Specialization · 3 - 6 Months

Dubai College of Tourism
Skills you'll gain: Hospitality Management, Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Market Trend, Customer Relationship Management, Adaptability
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Business Strategy, Advertising, Organizational Change
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Data Ethics, Marketing Strategies, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Self-Awareness, Teaching, Empathy & Emotional Intelligence, Growth Mindedness, Persistence, Relationship Building
Advanced · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Branding, Marketing, Brand Management, Strategic Marketing, Value Propositions, Consumer Behaviour, Marketing Strategies, Target Market, Marketing Operations, Product Marketing, Customer Insights, Market Analysis
Beginner · Course · 1 - 4 Weeks
University of Washington
Skills you'll gain: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Sales, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis
Intermediate · Course · 1 - 4 Weeks