Web Analytics and SEO

Web Analytics and SEO (Search Engine Optimization) involves the use and understanding of tools and techniques to track, analyze, measure and improve web traffic and visibility through search engines. Coursera's Web Analytics and SEO catalogue teaches you about the critical aspects of website performance analysis and enhancing search engine rankings. You'll learn everything from the basics of web analytics, understanding key metrics and data collection methods, to the principles of SEO including keyword research, link building, and website optimization. Additionally, you'll grasp the intricacies of Google Analytics, SEO strategies, and other tools to drive traffic, measure results, and ensure higher visibility for your website in the digital landscape.
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Results for "web analytics and seo"

  • Status: Free Trial

    Tecnológico de Monterrey

    Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Social Media, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Social Media Content, Marketing Effectiveness, Content Performance Analysis, Analytical Skills, Online Advertising, Social Media Strategy, Email Marketing, Analytics, Key Performance Indicators (KPIs), Social Network Analysis, Facebook

    4.7
    Rating, 4.7 out of 5 stars
    253 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial

    Simplilearn

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Information Architecture, Content Strategy, Content Creation, User Experience

    4
    Rating, 4 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Packt

    Skills you'll gain: Content Management Systems, Authentications, Role-Based Access Control (RBAC), Application Deployment, Authorization (Computing), Content Management, Restful API, API Design, Development Environment, TypeScript, UI Components, JavaScript Frameworks, Web Analytics and SEO, Query Languages, Node.JS, Web Applications, Business Logic, Package and Software Management, Application Programming Interface (API), Software Architecture

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    Status: Preview

    Google Cloud

    Skills you'll gain: Generative AI, AI Product Strategy, Web Analytics and SEO, Google Cloud Platform, LLM Application, Data Management, Information Management, Analytics, Information Architecture, Data Integration, Artificial Intelligence and Machine Learning (AI/ML), Unstructured Data, Application Programming Interface (API), System Configuration, Identity and Access Management, Authorization (Computing)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial

    O.P. Jindal Global University

    Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies

    4.4
    Rating, 4.4 out of 5 stars
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview

    University of Illinois Urbana-Champaign

    Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial
    Status: AI skills

    IBM

    Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Instagram, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
    88 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Coursera

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    Status: Free Trial

    EDUCBA

    Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Front-End Web Development, Web Content Accessibility Guidelines, UI Components, Information Architecture, Web Analytics and SEO, User Interface (UI), Usability, Interaction Design, Semantic Web, Typography, Animations

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    EDUCBA

    Skills you'll gain: File Management, MySQL, Control Panels, Database Management, Web Servers, Email Automation, Server Administration, System Configuration, Data Storage, Web Analytics and SEO, Network Routing

    Mixed · Course · 1 - 4 Weeks

  • Coursera

    Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Writing and Editing, Web Content, Productivity Software, Brand Awareness, Generative AI

    4
    Rating, 4 out of 5 stars
    55 reviews

    Beginner · Course · 1 - 4 Weeks