Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Management, Digital Marketing, Market Analysis, Branding
Mixed · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization
Beginner · Course · 1 - 3 Months
Emory University
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management
Intermediate · Specialization · 3 - 6 Months

Alfaisal University | KLD
Skills you'll gain: Marketing Planning, Strategic Marketing, Business Planning, Marketing Strategies, Marketing Effectiveness, Marketing, Target Market, Market Analysis, Performance Analysis
Beginner · Course · 1 - 4 Weeks

Salesforce
Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Data Management, Customer Data Management, Databases, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Statistical Analysis, Data Presentation, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), Statistical Visualization, R Programming, Statistical Methods, Public Policies, Data Visualization Software, Case Studies, Political Sciences
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Email Marketing, Lead Generation, Marketing Automation, A/B Testing, Campaign Management, Marketing Strategies, Performance Analysis, Content Creation, Customer Engagement, Driving engagement, Target Audience, Automation
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Decision Support Systems, Customer experience improvement, Resource Allocation, Health Informatics, Patient-centered Care, Stakeholder Analysis, Operational Analysis, Predictive Analytics, Business Analysis, Analytics, Data-Driven Decision-Making, Personalized Service, Process Development, Systems Integration, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Social Media Content, Search Engine Optimization, Social Media Strategy, Guest Relations, Hospitality, Web Analytics and SEO, Digital Marketing, Storytelling, Instagram, Key Performance Indicators (KPIs), Customer Engagement
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Analytics, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Mart, Data Transformation, Data Management, Data Architecture, Data Pipelines
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability
Beginner · Course · 1 - 3 Months