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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Presentation, Sales Strategy, B2B Sales, Sales Process, Sales, Selling Techniques, Overcoming Objections, Storytelling, Closing (Sales), Consultative Selling, Stakeholder Communications, Negotiation, Behavioral Economics, AI Personalization, Non-Verbal Communication, Customer Analysis, Customer Engagement, Decision Making, Empathy, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
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    Coursera

    Copy.AI for Beginners: Generate texts for various use cases

    Skills you'll gain: Prompt Engineering, Workflow Management, Generative AI, Organizational Skills, AI Workflows, Content Creation, Brand Management

    Beginner · Guided Project · Less Than 2 Hours

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    Universidades Anáhuac

    Formación de adolescentes centrada en la relación

    Skills you'll gain: Emotional Intelligence, Parent Communication, Empathy, Child Development, Conflict Management, Relationship Building, Rapport Building, Trustworthiness, Self-Awareness, Behavior Management, Active Listening, Communication Strategies, Family Support

    Beginner · Course · 1 - 3 Months

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    U

    University of California, Irvine

    External Communications Channels

    Skills you'll gain: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    29 reviews

    Beginner · Course · 1 - 4 Weeks

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    Dartmouth College

    Free Will and Neuroscience

    Skills you'll gain: Neurology, Anatomy, Mindfulness, Physiology, Human Learning, Biology, Psychology, Experimentation, Mental Health Diseases and Disorders

    4.6
    Rating, 4.6 out of 5 stars
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    9 reviews

    Mixed · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Alternative Investments As We Age: Building Wealth

    Skills you'll gain: Wealth Management, Finance, Financial Analysis, Case Studies, Financial Planning, Investments, Decision Making, Portfolio Management, Asset Management, Behavioral Economics, Investment Management, Private Equity, Real Estate

    Beginner · Course · 1 - 4 Weeks

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    Politecnico di Milano

    FPGA computing systems: Partial Dynamic Reconfiguration

    Skills you'll gain: Computer Architecture, Hardware Architecture, Cloud Infrastructure, Systems Design, Embedded Systems, System Design and Implementation, Software Design, Cloud Computing

    4
    Rating, 4 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Maryland, College Park

    Digital Marketing Analytics

    Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    LearnKartS

    Cybersecurity Governance and Compliance

    Skills you'll gain: Penetration Testing, Cyber Governance, Risk Management, Cyber Security Strategy, Risk Appetite, Business Risk Management, Vendor Management, Governance Risk Management and Compliance, Security Strategy, Cyber Security Policies, Personally Identifiable Information, Compliance Management, Business Continuity, Information Privacy, Cyber Risk, Risk Analysis, Security Awareness, Data Management, Vulnerability Management

    4.1
    Rating, 4.1 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

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    University of Illinois Urbana-Champaign

    الأخلاقيات والثقافة ووجهات النظر العالمية

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Diversity, Global Marketing, Culture, Branding, Intercultural Competence, Stakeholder Management, Decision Making, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

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    Universidad de Palermo

    ¿Cómo ser feliz? Familia, Economía y Políticas Públicas

    Skills you'll gain: Family Support, Public Policies, Economic Development, Economics, Political Sciences, Policy Analysis, Socioeconomics, Human Development, Behavioral Economics, Social Studies, Social Sciences, Community Development, Gerontology, Relationship Building, Empathy, Social Impact, Social Skills, Child Development, Resilience, Emotional Intelligence

    4.6
    Rating, 4.6 out of 5 stars
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    24 reviews

    Beginner · Specialization · 3 - 6 Months

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    Goldman Sachs

    Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Target Market, Marketing, Sales Strategy, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Brand Strategy, Sales, Marketing Analytics, Business Metrics, Brand Management, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
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    66 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Retail Sales Psychology: The Essentials of Selling More: Starweaver
  • Copy.AI for Beginners: Generate texts for various use cases: Coursera
  • Formación de adolescentes centrada en la relación: Universidades Anáhuac
  • External Communications Channels: University of California, Irvine
  • Free Will and Neuroscience: Dartmouth College
  • Alternative Investments As We Age: Building Wealth: University of Illinois Urbana-Champaign
  • FPGA computing systems: Partial Dynamic Reconfiguration: Politecnico di Milano
  • Digital Marketing Analytics: University of Maryland, College Park
  • Cybersecurity Governance and Compliance: LearnKartS
  • الأخلاقيات والثقافة ووجهات النظر العالمية: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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