Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.
Arizona State University
Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Product Planning, Telephone Skills, Business Communication, Advertising, Business Correspondence, Business Planning, Financial Analysis, Communication, Marketing
Intermediate · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Analytics, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: UI/UX Research, Prototyping, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, AI Personalization, User Experience Design, Usability, Figma (Design Software), User Research, Web Content Accessibility Guidelines, Data Storytelling, Interactive Design, Generative AI, Design Strategies, UI Components, User Experience, User Centered Design, Wireframing, Adobe XD, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Specialization · 1 - 3 Months

University of Glasgow
Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, B2B Sales
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Workflow Management, Go To Market Strategy, Scheduling, Organizational Skills, Marketing, AI Enablement, Content Creation, Project Management, Digital Marketing, ChatGPT, Marketing Strategy and Techniques, Automation, Artificial Intelligence
Intermediate · Guided Project · Less Than 2 Hours

University at Buffalo
Skills you'll gain: Blockchain, Cryptography, Transaction Processing, Network Protocols, Encryption, Data Structures, Distributed Computing, FinTech, Data Integrity, Emerging Technologies, Virtual Machines, Data Validation, Algorithms, Verification And Validation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Social Media, Graphic Design, Design Elements And Principles, Business
Beginner · Guided Project · Less Than 2 Hours

Hebrew University of Jerusalem
Skills you'll gain: Computer Architecture, Computer Hardware, Computer Engineering, Computational Logic, Computer Programming, System Design and Implementation, Software Design, Debugging, Computer Programming Tools, Verification And Validation, Data Storage
Mixed · Course · 1 - 3 Months

Skills you'll gain: Generative Model Architectures, Generative AI, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Data Strategy, Data Ethics, Artificial Neural Networks, Process Improvement, Process Improvement and Optimization, Cloud Computing, Operational Efficiency, Process Optimization, Big Data, Customer Service, Natural Language Processing, User Experience, Marketing
Mixed · Course · 1 - 3 Months