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Explore the Marketing Analytics Course Catalog
Emory University
Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Social Media Management, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Trend Analysis, Big Data, Analytics, Data Analysis, Research, Peer Review
University of Colorado Boulder
Skills you'll gain: Unsupervised Learning, Unstructured Data, Deep Learning, Jupyter, Text Mining, Machine Learning Methods, Machine Learning, PyTorch (Machine Learning Library), JSON, Natural Language Processing, Keras (Neural Network Library), Machine Learning Algorithms, Marketing Analytics, Data Processing, Dimensionality Reduction, Data Wrangling
University of Colorado Boulder
Skills you'll gain: Advertising, Advertising Campaigns, Social Media, Search Engine Marketing, Social Media Marketing, Digital Marketing, Social Media Strategy, Media Buying, Data Ethics, Campaign Management, Social Media Content, Web Analytics and SEO, Facebook, Marketing, Marketing Effectiveness, Media Planning, Web Analytics, Google Analytics, Marketing Analytics, Business Metrics
University of Virginia Darden School Foundation
Skills you'll gain: Customer Insights, Design Thinking, Consumer Behaviour, Customer Engagement, ChatGPT, Brand Strategy, Brand Awareness, Digital Marketing, Content Marketing, Branding, Marketing Analytics, Brand Loyalty, Customer Relationship Management, Marketing Strategies, Personalized Service, Marketing Effectiveness, Strategic Marketing, Business Marketing, Generative AI, Customer Service
Emory University
Skills you'll gain: Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Data Ethics, Customer Engagement, MarTech, Customer Acquisition Management, Artificial Intelligence, Marketing Psychology, Content Creation, ChatGPT
Skills you'll gain: Marketing Analytics, Social Media Marketing, Marketing Effectiveness, Advertising Campaigns, Social Media, Data Analysis, Quantitative Research, Data Presentation, Marketing, Business Metrics, Facebook, A/B Testing, Key Performance Indicators (KPIs), Performance Reporting, Return On Investment
IE Business School
Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Strategic Decision-Making, Brand Management, Marketing Planning, Branding, Price Negotiation, Marketing Strategies, Retail Management, Data-Driven Decision-Making, Marketing Channel, Product Strategy, Revenue Management, Market Dynamics, Merchandising, Conflict Management
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Content Marketing, Marketing Strategies, Social Media Marketing, Media Strategy, Marketing Effectiveness, Campaign Management, Social Media, Content Strategy, Marketing Channel, Integrated Marketing Communications, Risk Management, Search Engine Optimization, Web Analytics and SEO, Performance Measurement, Advertising
Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Shiny (R Package), Data Wrangling, Exploratory Data Analysis, Statistical Visualization, Relational Databases, Big Data, Ggplot2, Database Design, Data Analysis, Data Mining, Dashboard, Excel Formulas, Data Manipulation, Web Scraping, Microsoft Excel
University of Pennsylvania
Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Business Intelligence, Analytics, Peer Review, Business Analysis, Performance Measurement, Marketing Analytics, Business Planning, Business Strategy, Strategic Thinking, Strategic Planning, Customer Analysis, Performance Metric, Advertising
- Status: Free
Coursera Project Network
Skills you'll gain: Web Analytics, Google Analytics, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Marketing Effectiveness
University of Washington
Skills you'll gain: Unsupervised Learning, Supervised Learning, Machine Learning Methods, Predictive Analytics, Analytics, Data Analysis, Statistical Methods, Decision Tree Learning, Statistical Inference, Statistical Analysis, Machine Learning Algorithms, Machine Learning, Statistics, Graph Theory, Probability & Statistics, Network Analysis, Big Data, Sampling (Statistics), Random Forest Algorithm, Algorithms
Marketing Analytics learners also search
In summary, here are 10 of our most popular marketing analytics courses
- Introduction to Social Media Analytics: Emory University
- Unsupervised Text Classification for Marketing Analytics: University of Colorado Boulder
- Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
- Generative AI in Marketing: University of Virginia Darden School Foundation
- AI for Marketing: Emory University
- Measure and Optimize Social Media Marketing Campaigns: Meta
- Marketing Mix Implementation: IE Business School
- Digital Media and Marketing Strategies: University of Illinois Urbana-Champaign
- IBM Data Analytics with Excel and R: IBM
- Business Analytics Capstone: University of Pennsylvania