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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Financial Analysis: Portfolios, Risks, Strategic Decisions

      Skills you'll gain: Portfolio Management, Investment Management, Risk Management, Financial Management, Finance, Financial Market, Investments, Financial Planning, Financial Analysis, Asset Management, Risk Analysis, Financial Forecasting, Business Valuation, Market Dynamics, Quantitative Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      128 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Microeconomics: When Markets Fail

      Skills you'll gain: Health Equity, Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Public Policies, Policty Analysis, Research, and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      653 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Capstone

      Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Advertising Campaigns

      4.5
      Rating, 4.5 out of 5 stars
      ·
      601 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Managing the Organization

      Skills you'll gain: Organizational Change, Organizational Leadership, Business Management, Business Ethics, Change Management, Organizational Effectiveness, Organizational Structure, Strategic Leadership, Leadership, Decision Making, Industrial and Organizational Psychology, Strategic Decision-Making, Strategic Thinking, Culture, People Analytics

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Operations Management: Organization and Analysis

      Skills you'll gain: Operations Management, Organizational Strategy, Manufacturing Operations, Operational Analysis, Business Operations, Supply Chain, Inventory Management System, Process Analysis, Decision Making, Strategic Decision-Making, Business Strategy, Process Design, Cost Benefit Analysis, Demand Planning, Capacity Management, Service Level

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Data Science Foundations: Statistical Inference

      Skills you'll gain: Probability, Statistical Hypothesis Testing, Statistical Inference, Statistical Methods, Probability & Statistics, Probability Distribution, Statistical Analysis, Sampling (Statistics), Bayesian Statistics, Statistics, Applied Mathematics, Data Ethics, Quantitative Research, Data Science, Data Analysis, Sample Size Determination, Descriptive Statistics, Artificial Intelligence

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      324 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Challenges in Business

      Skills you'll gain: Global Marketing, Virtual Teams, Diversity Marketing, Cultural Sensitivity, Cultural Diversity, Intercultural Competence, Consumer Behaviour, Business Strategy, Diversity and Inclusion, Marketing Planning, Culture, Corporate Strategy, Team Management, Strategic Thinking, Marketing, Strategic Marketing, Teamwork, International Relations, Advertising, Negotiation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      512 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      A Crash Course in Causality: Inferring Causal Effects from Observational Data

      Skills you'll gain: R Programming, Statistical Analysis, Statistical Methods, Statistical Software, Statistical Modeling, Statistical Inference, Data Analysis, Probability & Statistics, Regression Analysis, Research Design, Graph Theory

      4.7
      Rating, 4.7 out of 5 stars
      ·
      567 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Case studies in business analytics with ACCENTURE

      Skills you'll gain: Digital Transformation, Advanced Analytics, Business Analytics, Analytics, Business Analysis, Data Analysis, Value Propositions, Business Consulting, Business Transformation, Data-Driven Decision-Making, Big Data

      3.7
      Rating, 3.7 out of 5 stars
      ·
      208 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Machine Learning Aplicado ao Marketing

      Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Data Visualization, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Data Visualization Software, MarTech, Data Modeling, R Programming, Data Science, Data Analysis, Marketing, Innovation, Business Analytics, Data Manipulation, Data Structures

      4.3
      Rating, 4.3 out of 5 stars
      ·
      58 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The State University of New York

      How To Create a Website in a Weekend! (Project-Centered Course)

      Skills you'll gain: Web Design, WordPress, Web Language, HTML and CSS, Web Content, Web Development, Web Analytics and SEO, Responsive Web Design, Cross Platform Development, Content Management, Web Applications

      3.3
      Rating, 3.3 out of 5 stars
      ·
      582 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      International Business

      Skills you'll gain: Transportation, Supply Chain, and Logistics, International Finance, Purchasing, Supply Chain Management, Risk Management, Supply Chain Planning, Market Opportunities, Economic Development, Marketing Strategies, Shipping and Receiving, Human Resources Management and Planning, B2B Sales, Cultural Diversity, Law, Regulation, and Compliance, Corporate Sustainability, World History, Business, Futures Exchange, Franchising, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      465 reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Financial Analysis: Portfolios, Risks, Strategic Decisions: Coursera Instructor Network
    • Microeconomics: When Markets Fail: University of Pennsylvania
    • Digital Marketing Capstone: University of Illinois Urbana-Champaign
    • Managing the Organization: University of Illinois Urbana-Champaign
    • Operations Management: Organization and Analysis: University of Illinois Urbana-Champaign
    • Data Science Foundations: Statistical Inference: University of Colorado Boulder
    • Global Challenges in Business: University of Illinois Urbana-Champaign
    • A Crash Course in Causality: Inferring Causal Effects from Observational Data: University of Pennsylvania
    • Case studies in business analytics with ACCENTURE: ESSEC Business School
    • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração

    Skills you can learn in Marketing

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