Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Board Infinity
Skills you'll gain: ABAP RESTful Programming Model (RAP), SAP S/4HANA, Business Logic, Unit Testing, Restful API, Application Deployment, Full-Stack Web Development, Application Development, Software Architecture, UI Components, Data Modeling, Database Development, Development Environment, Data Validation
Advanced · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cucumber (Software), Selenium (Software), Apache Maven, Java, Object Oriented Programming (OOP), Issue Tracking, Gherkin (Scripting Language), Test Automation, Behavior-Driven Development, Test Execution Engine, Test Case, Debugging, Integration Testing, Data Structures
Intermediate · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Medical Devices, Semiconductors, Electronics Engineering, Biomedical Engineering, Mechanical Design, Manufacturing Processes, Design Specifications, Electronic Systems, Mechanical Engineering, Materials science
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Data Storytelling, Performance Measurement, Data Visualization Software, Business Analysis, Accounting, Business, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, Data Analysis, Consumer Behaviour, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Logistic Regression, Model Evaluation
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Communication, Public Relations, Leadership, Media Relations, Brand Management, Employee Engagement, Crisis Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Planning, Marketing Strategies, Strategic Marketing, Sales Process, Marketing, Marketing Analytics, Sales, Marketing Effectiveness, Value Propositions, Sales Strategy, Business Metrics, Brand Management, Digital Marketing, Key Performance Indicators (KPIs), Goal Setting
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: PySpark, Apache Spark, Data Pipelines, Data Processing, AI Personalization, Dimensionality Reduction, OpenAI API, Data Manipulation, Pandas (Python Package), Data Transformation, Predictive Modeling, Unsupervised Learning, Applied Machine Learning, Scatter Plots, Embeddings, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours