• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Cost and Economics in Pricing Strategy

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

      4.8
      Rating, 4.8 out of 5 stars
      ·
      682 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Emory University

      Conflict Transformation

      Skills you'll gain: Conflict Management, Mediation, Empathy, Collaboration, Communication Strategies, Self-Awareness, Active Listening, Adaptability, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      450 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Glasgow

      MBA Essentials

      Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, B2B Sales

      4.6
      Rating, 4.6 out of 5 stars
      ·
      219 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Mix Fundamentals

      Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      D

      Duke University

      Advertising and Society

      Skills you'll gain: Advertising, Media and Communications, Digital Advertising, Culture, Art History, Creativity, Consumer Behaviour, Business Ethics, Diversity and Inclusion

      4.8
      Rating, 4.8 out of 5 stars
      ·
      969 reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Business Management Essentials

      Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      304 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Groundwork for Success in Sales Development

      Skills you'll gain: Time Management, Productivity, Growth Mindedness, Sales Development, Professional Development, Goal Setting, Prioritization, Professionalism, Collaboration, Personal Development, Teamwork, Sales, Performance Metric, Constructive Feedback, Self-Awareness, Stress Management, Accountability

      4.4
      Rating, 4.4 out of 5 stars
      ·
      455 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Habilidades de Gestión del Talento

      Skills you'll gain: Negotiation, Game Theory, Social Skills, Decision Making, Conflict Management, Relationship Building, Strategic Decision-Making, Interpersonal Communications, Verbal Communication Skills, Leadership, Communication, Emotional Intelligence, Team Leadership, Team Management, Organizational Leadership, Leadership Development, Industrial and Organizational Psychology, Leadership and Management, Coordination, Behavioral Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      837 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Professional Skills for International Business

      Skills you'll gain: Professional Networking, Professionalism, Resource Allocation, Time Management, Prioritization, Organizational Skills, Verbal Communication Skills, Communication, LinkedIn, Stakeholder Management, Delegation Skills, Non-Verbal Communication, Business Relationship Management, Leadership, Personal Attributes, Branding, Social Media

      4.7
      Rating, 4.7 out of 5 stars
      ·
      988 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      AI in Education: Leveraging ChatGPT for Teaching

      Skills you'll gain: Prompt Engineering, Data Ethics, ChatGPT, Responsible AI, AI Personalization, Generative AI Agents, Generative AI, Education Software and Technology, Artificial Intelligence, Teaching

      4.8
      Rating, 4.8 out of 5 stars
      ·
      228 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Finance for Technical Managers

      Skills you'll gain: Sustainability Reporting, Financial Analysis, Financial Statement Analysis, Cost Estimation, Environmental Social And Corporate Governance (ESG), Capital Budgeting, Budgeting, Cost Benefit Analysis, Project Risk Management, Risk Analysis, Risk Mitigation, Income Statement, Financial Modeling, Investment Management, Balance Sheet, Risk Management, Financial Reporting, Financial Forecasting, Accounting, Spreadsheet Software

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      329 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Homeland Security and Cybersecurity

      Skills you'll gain: Cybersecurity, Cyber Security Strategy, Risk Management Framework, Infrastructure Security, Cyber Attacks, Cyber Risk, Cyber Security Policies, Public Safety and National Security, Cyber Security Assessment, Cyber Operations, Cyber Governance, Security Management, NIST 800-53, Incident Response, Security Strategy, Technology Roadmaps, Network Infrastructure, Technology Solutions, Transportation Operations, Legal Risk

      4.7
      Rating, 4.7 out of 5 stars
      ·
      628 reviews

      Beginner · Specialization · 3 - 6 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…818283…405

    In summary, here are 10 of our most popular social media marketing courses

    • Cost and Economics in Pricing Strategy: University of Virginia
    • Conflict Transformation: Emory University
    • MBA Essentials: University of Glasgow
    • Marketing Mix Fundamentals: IE Business School
    • Advertising and Society: Duke University
    • Business Management Essentials: Illinois Tech
    • Groundwork for Success in Sales Development: Salesforce
    • Habilidades de Gestión del Talento: Universidad de Palermo
    • Professional Skills for International Business: University of London
    • AI in Education: Leveraging ChatGPT for Teaching: University of Pennsylvania

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok