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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    L

    Lund University

    Writing in English at University

    Skills you'll gain: Editing, Proofreading, Writing, Grammar, English Language, Literacy, Style Guides, Formal Learning, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
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    830 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    AI Agents: Multi-Agent Design & Governance

    Skills you'll gain: Responsible AI, AI Workflows, AI Orchestration, Agentic systems, Generative AI Agents, Artificial Intelligence, Coordination, AI Security, Data Ethics, Governance, Systems Architecture, Software Architecture, Scalability, Regulatory Compliance, Communication Strategies, Communication

    Intermediate · Course · 1 - 4 Weeks

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    U

    University of Pennsylvania

    Philosophy of Science

    Skills you'll gain: Scientific Methods, Science and Research, Research, Experimentation, Research Methodologies, Research Design, Data Collection, Peer Review, Simulations, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
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    253 reviews

    Intermediate · Course · 1 - 4 Weeks

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    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    T

    The University of Sydney

    Academic Skills for University Success: Capstone

    Skills you'll gain: Critical Thinking, Research, Problem Solving, Ethical Standards And Conduct, English Language, Writing, Communication, Planning, Collaboration

    4.9
    Rating, 4.9 out of 5 stars
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    1.9K reviews

    Mixed · Course · 1 - 3 Months

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    U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    H

    HEC Paris

    Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers

    Skills you'll gain: Investment Management, Portfolio Management, Investments, Asset Management, Wealth Management, Financial Market, Risk Management, Financial Regulation, Product Lifecycle Management, Performance Analysis, Risk Analysis, Microsoft Excel

    4.6
    Rating, 4.6 out of 5 stars
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    789 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Investments I: Fundamentals of Performance Evaluation

    Skills you'll gain: Investment Management, Investments, Finance, Portfolio Management, Business Valuation, Financial Modeling, Financial Market, Equities, Return On Investment, Financial Analysis, Portfolio Risk, Asset Management, Microsoft Excel, Regression Analysis, Risk Analysis, Performance Analysis, Estimation, Cash Flows

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    926 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    T

    Technion - Israel Institute of Technology

    Cracking the Creativity Code: Discovering Ideas

    Skills you'll gain: Ideation, Brainstorming, Innovation, Creative Problem-Solving, Creative Thinking, Creativity, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Strategic Thinking, Visionary, Curiosity, Solution Delivery, Presentations, Persistence

    4.7
    Rating, 4.7 out of 5 stars
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    1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology

    4.8
    Rating, 4.8 out of 5 stars
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    311 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Innovate with the Strategy Canvas for Competitiveness

    Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software, Leadership

    4.4
    Rating, 4.4 out of 5 stars
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    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Extended Reality for Everybody

    Skills you'll gain: Augmented and Virtual Reality (AR/VR), Augmented Reality, Storyboarding, Virtual Reality, Unreal Engine, Usability Testing, Design Thinking, 3D Assets, Prototyping, Unity Engine, User Experience Design, Interaction Design, Conceptual Design, Human Centered Design, Design, User Research, Application Development, Web Content Accessibility Guidelines, Emerging Technologies, Virtual Environment

    4.7
    Rating, 4.7 out of 5 stars
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    583 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Writing in English at University: Lund University
  • AI Agents: Multi-Agent Design & Governance: Coursera
  • Philosophy of Science: University of Pennsylvania
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Academic Skills for University Success: Capstone: The University of Sydney
  • Corporate Strategy : University of London
  • Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers: HEC Paris
  • Investments I: Fundamentals of Performance Evaluation: University of Illinois Urbana-Champaign
  • Cracking the Creativity Code: Discovering Ideas: Technion - Israel Institute of Technology
  • Selling to Chinese Consumers: The Chinese University of Hong Kong

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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