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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      A

      Aptly

      Getting Started with TikTok

      Skills you'll gain: TikTok, Storytelling, Video Editing, Content Creation, Social Media Content, Social Media, Social Media Marketing, User Research, Business Marketing, Customer Engagement, User Accounts, Demography

      4.8
      Rating, 4.8 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Reports, Dashboards, and Customer Success in Salesforce

      Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Enablement, Customer Relationship Management, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Sales Strategy, Performance Reporting, Business Reporting, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      239 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introducción al Marketing

      Skills you'll gain: Branding, Brand Strategy, Strategic Marketing, Marketing, Consumer Behaviour, Go To Market Strategy, Marketing Strategies, Customer Insights, Marketing Communications, Customer experience strategy (CX), Market Dynamics, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      271 reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      Universidad Nacional Autónoma de México

      Cursos en línea: modelo para armar

      Skills you'll gain: Learning Management Systems, Education Software and Technology, Organizational Skills, End User Training and Support, Interactive Design, Content Management, Quality Assurance, Digital Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      240 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Information Design

      Skills you'll gain: Graphic and Visual Design, User Interface (UI) Design, Mockups, Web Design, Responsive Web Design, Design, Typography, Wireframing, Design Elements And Principles, Usability, Interaction Design, UI Components, Prototyping

      4.5
      Rating, 4.5 out of 5 stars
      ·
      576 reviews

      Mixed · Course · 1 - 4 Weeks

    • W

      Wesleyan University

      Career Decisions: From Insight to Impact

      Skills you'll gain: Decision Making, Professional Development, Self-Awareness, Personal Development, Creative Thinking, Human Centered Design, Strategic Thinking, Psychology, Relationship Building, Social Sciences, Cultural Diversity, Dealing With Ambiguity, Adaptability, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      378 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Medical Cannabis: The Health Effects of THC and CBD

      Skills you'll gain: Psychiatry, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Public Health, Health Policy, Gerontology, Mental Health, Healthcare Industry Knowledge, Pharmaceuticals, Hospice, Medication Administration, Research, Mental and Behavioral Health, Medical Prescription, Health Care, Patient Safety, Clinical Research, Preventative Care, Medical Science and Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      499 reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      Universidade de São Paulo

      Econometria Básica Aplicada

      Skills you'll gain: Econometrics, Regression Analysis, Statistical Inference, Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Economics, Time Series Analysis and Forecasting, Probability & Statistics, Quantitative Research, Mathematical Modeling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      168 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Crea tu primera campaña con Facebook Ads Manager

      Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, User Accounts, Budget Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidade de São Paulo

      Inove na gestão de equipes e negócios: O crescimento da empresa

      Skills you'll gain: Talent Management, Team Management, Product Development, Business Planning, Decision Making, Agile Product Development, Operational Analysis, Strategic Prioritization, Leadership, Business Priorities, Business Strategy, Culture Transformation, A/B Testing, Scalability, Employee Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      263 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Houston

      American Deaf Culture

      Skills you'll gain: Disabilities, Social Justice, Culture, Diversity Awareness, Sociology, Social Sciences, Cultural Diversity, Special Education, Education and Training, Non-Verbal Communication, Civil Law

      4.5
      Rating, 4.5 out of 5 stars
      ·
      381 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Amsterdam

      Reclaiming the Street for Livable Urban Spaces

      Skills you'll gain: Action Oriented, Community Organizing, Strategic Planning, Community Development, Change Management, Systems Thinking, Transportation Operations, Innovation, Advocacy, Experimentation, Influencing, Public Policies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      81 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

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    1…878889…372

    In summary, here are 10 of our most popular social media marketing courses

    • Getting Started with TikTok: Aptly
    • Reports, Dashboards, and Customer Success in Salesforce: Salesforce
    • Introducción al Marketing: University of Pennsylvania
    • Cursos en línea: modelo para armar: Universidad Nacional Autónoma de México
    • Information Design: University of California San Diego
    • Career Decisions: From Insight to Impact: Wesleyan University
    • Medical Cannabis: The Health Effects of THC and CBD: University of Colorado Boulder
    • Econometria Básica Aplicada: Universidade de São Paulo
    • Crea tu primera campaña con Facebook Ads Manager: Coursera Project Network
    • Inove na gestão de equipes e negócios: O crescimento da empresa: Universidade de São Paulo

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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