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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • C

      Coursera Project Network

      How to create Social Media graphics using Canva

      Skills you'll gain: Canva (Software), Design Elements And Principles, Graphic and Visual Design, Content Creation, Graphic and Visual Design Software, Design, Graphic Design, Photo Editing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of Amsterdam

      Media ethics & governance

      Skills you'll gain: Ethical Standards And Conduct, Media and Communications, Business Ethics, Research, Governance, Journalism, Data Ethics, Advertising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      573 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Social Entrepreneurship

      Skills you'll gain: Project Scoping, Entrepreneurship, Feasibility Studies, Needs Assessment, Socioeconomics, Customer Analysis, Community Development, Target Audience, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, Market Opportunities, New Business Development, Ideation, Business Research, Financial Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      403 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Cape Town

      Becoming a changemaker: Introduction to Social Innovation

      Skills you'll gain: Design Thinking, Human Centered Design, Innovation, Creative Thinking, Community Development, Resourcefulness, Social Justice, Systems Thinking, Complex Problem Solving, Cultural Diversity, Growth Mindedness, Empowerment, Entrepreneurship, Personal Development, Resilience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.6K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Marketing Strategies, Customer Insights, Brand Loyalty, Brand Awareness, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      277 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Fundamentals of Digital Marketing

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Psychology, Network Model, Business Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Social Network Analysis

      Skills you'll gain: Network Analysis, Data Wrangling, Social Sciences, Graph Theory, Statistical Visualization, Data Visualization Software, Predictive Analytics, Scientific Methods, Simulations

      4.7
      Rating, 4.7 out of 5 stars
      ·
      238 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Digital Marketing

      Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      223 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Organic Marketing: Facebook Groups For Small Businesses

      Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      750 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Generative AI in Marketing

      Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Marketing Strategy and Techniques, Business Marketing, Personalized Service, Prompt Engineering, Customer Relationship Management, AI Personalization, Machine Learning

      4.2
      Rating, 4.2 out of 5 stars
      ·
      125 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The University of Chicago

      Internet Giants: The Law and Economics of Media Platforms

      Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Personally Identifiable Information, Digital Media Strategy, Technology Strategies, Regulation and Legal Compliance, Network Protocols, Telecommunications, Market Dynamics, Case Law, Lawsuits, Market Share, Economics, Legal Proceedings, Apple iOS, Technical Standard, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Psychological First Aid

      Skills you'll gain: Triage, Crisis Intervention, Active Listening, Emergency Response, Trauma Care, Emergency Services, Psychological Evaluations, Interpersonal Communications, Mental Health, Patient Education And Counseling, Stress Management, Patient Referral

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20K reviews

      Mixed · Course · 1 - 3 Months

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    1…91011…404

    In summary, here are 10 of our most popular social media marketing courses

    • How to create Social Media graphics using Canva: Coursera Project Network
    • Media ethics & governance: University of Amsterdam
    • Social Entrepreneurship: University of Pennsylvania
    • Becoming a changemaker: Introduction to Social Innovation: University of Cape Town
    • Retail Marketing Strategy: University of Pennsylvania
    • Fundamentals of Digital Marketing: University of Maryland, College Park
    • Social Network Analysis: University of California, Davis
    • Introduction to Digital Marketing: University of California, Irvine
    • Organic Marketing: Facebook Groups For Small Businesses: Coursera Project Network
    • Generative AI in Marketing: University of Virginia Darden School Foundation

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

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    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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