Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Michigan
Skills you'll gain: Payment Systems, Payment Processing, Financial Inclusion, FinTech, Mobile Banking, Emerging Technologies, Mobile Security, Transaction Processing, Security Controls, Innovation, Encryption, Digital Assets, Value Propositions
Beginner · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Customer experience improvement, Advertising, Marketing Design, Creative Design, Brand Management, Journalism, Creativity, Communication
Beginner · Specialization · 3 - 6 Months
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales
Intermediate · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Business Strategy, Advertising, Organizational Change
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Information Privacy, General Data Protection Regulation (GDPR), Security Requirements Analysis, Personally Identifiable Information, Incident Response, Compliance Management, Data Security, Regulation and Legal Compliance, Encryption, Data Management, Personal Attributes
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Supply Chain Planning, Retail Sales, Supply Chain, Product Assortment, Logistics Management, Business Strategy, Business Technologies, Market Opportunities, Competitive Analysis, Technology Strategies, Promotional Strategies, E-Commerce, Conflict Management, Cross-Channel Marketing, Growth Strategies, Consumer Behaviour, Digital Transformation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Express, Social Media Marketing, Brand Management, AI Personalization, Generative AI
Beginner · Course · 1 - 4 Weeks

Case Western Reserve University
Skills you'll gain: Nutrition and Diet, Meal Planning And Preparation, Nutrition Education, Goal Setting, Self-Discipline, Health And Wellness Coaching, Stress Management, Overcoming Obstacles, Smart Goals, Behavior Management, Exercise Science, Self-Awareness, Mindfulness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Adobe Firefly, Artificial Intelligence, Ethical Standards And Conduct, Diversity and Inclusion, Stakeholder Management, Compliance Reporting, Content Creation, Brand Management, Communication
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: API Testing, Application Deployment, Integration Testing, Continuous Deployment, Microservices, Software Versioning, Continuous Integration, Test Automation, Application Programming Interface (API), CI/CD, Test Tools, Verification And Validation, Application Lifecycle Management
Advanced · Course · 1 - 4 Weeks

Nanyang Technological University, Singapore
Skills you'll gain: Growth Mindedness, Motivational Skills, Learning Strategies, Interactive Learning, Student Engagement, Self-Motivation, Learning Theory, Needs Assessment, Instructional Strategies, Learning Styles, Behavior Management
Beginner · Course · 1 - 4 Weeks