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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Rapid Prototyping Using 3D Printing

    Skills you'll gain: Engineering Design Process, Prototyping, Engineering Drawings, Product Design, Product Development, Hardware Design, Research and Design, 3D Modeling, Mockups, Industrial Design, Development Testing, Computer-Aided Design, Usability Testing, Design Specifications, Manufacturing Processes, Cost Estimation, Materials science, Ideation, Mechanical Engineering, User Feedback

    4.6
    Rating, 4.6 out of 5 stars
    ·
    120 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    Confronting The Big Questions: Highlights of Modern Astronomy

    Skills you'll gain: Physics, Physical Science, Biology, Environment, General Science and Research, Scientific Methods, Scientific Visualization, Systems Of Measurement, Chemistry

    4.6
    Rating, 4.6 out of 5 stars
    ·
    499 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Business Operations, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Production Process, Operational Performance Management, Capital Budgeting, Business Process Improvement, Branding, Financial Modeling, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    446 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Central Banks and Monetary Policy

    Skills you'll gain: Financial Policy, Financial Systems, Banking, Financial Market, Financial Regulation, Market Liquidity, Economics, Economics, Policy, and Social Studies, Market Dynamics, Crisis Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    113 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Capstone

    Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns

    4.5
    Rating, 4.5 out of 5 stars
    ·
    604 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Karlsruhe Institute of Technology

    Machine Translation

    Skills you'll gain: Natural Language Processing, Artificial Neural Networks, Deep Learning, Statistical Machine Learning, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Recurrent Neural Networks (RNNs), Language Interpretation, Translation, and Studies, Embeddings, Multilingualism, Vocabulary

    4.5
    Rating, 4.5 out of 5 stars
    ·
    181 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e Estratégia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Business Research, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Analysis, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Humanidades digitales

    Skills you'll gain: Digital Transformation, Liberal Arts, digital literacy, Informatics, Image Analysis, Human Computer Interaction, Research, Computer Science, Public History, Technology Solutions, Open Source Technology, Research Methodologies, Data Ethics, Computer Vision, Law, Regulation, and Compliance, Artificial Intelligence, Media and Communications, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    915 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Intel

    AI Essentials

    Skills you'll gain: Artificial Intelligence, AI Enablement, Discussion Facilitation, Company, Product, and Service Knowledge, Responsible AI, Machine Learning, Data Analysis, Business Research, B2B Sales

    4.4
    Rating, 4.4 out of 5 stars
    ·
    737 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    659 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York University

    Guided Tour of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Model Evaluation, Applied Machine Learning, Machine Learning, Statistical Methods, Artificial Neural Networks, Predictive Modeling, Scikit Learn (Machine Learning Library), Regression Analysis, Deep Learning, Finance, Financial Market, Tensorflow, Logistic Regression, Jupyter, Reinforcement Learning

    3.8
    Rating, 3.8 out of 5 stars
    ·
    681 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Rapid Prototyping Using 3D Printing: Arizona State University
  • Confronting The Big Questions: Highlights of Modern Astronomy: University of Rochester
  • Fundamentos Empresariales: University of Pennsylvania
  • Central Banks and Monetary Policy: University of Illinois Urbana-Champaign
  • Digital Marketing Capstone: University of Illinois Urbana-Champaign
  • Machine Translation: Karlsruhe Institute of Technology
  • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração
  • Humanidades digitales: Universitat Autònoma de Barcelona
  • AI Essentials : Intel

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Analytics (13)
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Brand Management (7)

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