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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    346 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics and Information Economics

    Skills you'll gain: Business Analytics, Analytics, Data Analysis, Business Intelligence, Analytical Skills, Big Data, Asset Management, Business Analysis, Advanced Analytics, Feasibility Studies, Business Modeling, Data-Driven Decision-Making, Trend Analysis, Intellectual Property, Data Quality, Information Management, Network Model, Data Strategy, Data Literacy, Digital Assets

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    411 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Log Analytics on Google Cloud

    Skills you'll gain: Network Troubleshooting, Kubernetes, Google Cloud Platform, Application Performance Management, Event Monitoring, Query Languages, Analytics, Performance Tuning

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Local Marketing: SEO, Business Networking, And Website

    Skills you'll gain: Instagram, Keyword Research, Web Analytics and SEO, LinkedIn, Blogs, Lead Generation, Copywriting, Google Analytics, Professional Networking, No-Code Development, Vibe coding, Sales Presentation, Promotional Materials, Web Content, Search Engine Marketing, Social Media Marketing, Search Engine Optimization, Growth Strategies, Social Media, Google Ads

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Forecasting, Business Analytics, Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Case Studies, Financial Analysis, Microsoft Excel

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    Beginner · Specialization · 3 - 6 Months

  • T

    The State University of New York

    Strategic Self-Marketing and Personal Branding

    Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, Brand Management, Marketing, LinkedIn, Self-Awareness, Peer Review, Professional Networking, Public Relations, Constructive Feedback

    4.4
    Rating, 4.4 out of 5 stars
    ·
    232 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Financial Fraud Using Machine Learning Analytics

    Skills you'll gain: Financial Data, Data-Driven Decision-Making, Profit and Loss (P&L) Management, Risk Modeling, Lending and Underwriting, Applied Machine Learning, Financial Systems, Operational Analysis, Anomaly Detection, Statistical Machine Learning, Financial Regulation, Regulatory Compliance, Financial Industry Regulatory Authorities

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Advanced Google Analytics - A Practical Guide

    Skills you'll gain: Data Collection, Data Validation, Marketing Effectiveness

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Material Design in Canva

    Skills you'll gain: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Campaign Management, Graphic Design, Advertising Campaigns, Collaborative Software, Layout Design, Digital Design, Style Guides, Color Matching, Typography, Branding, Digital Assets, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Storytelling in Branding and Content Marketing : IE Business School
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Introduction to Business Analytics and Information Economics: University of Illinois Urbana-Champaign
  • Log Analytics on Google Cloud: Google Cloud
  • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
  • Local Marketing: SEO, Business Networking, And Website: Alex Genadinik
  • Predictive Analytics: Apply, Analyze & Interpret: EDUCBA
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea
  • Strategic Self-Marketing and Personal Branding: The State University of New York
  • Analyze Financial Fraud Using Machine Learning Analytics: EDUCBA

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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