• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Virginia

      Sustainability through Soccer: Systems-Thinking in Action

      Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainability Standards, Visionary, Creative Thinking, Cognitive flexibility, Environmental Issue, Social Justice, Adaptability, Resilience

      4.1
      Rating, 4.1 out of 5 stars
      ·
      44 reviews

      Beginner · Course · 1 - 4 Weeks

    • A

      Alfaisal University | KLD

      البرمجة اللغوية العصبية | NLP

      Skills you'll gain: Interpersonal Communications, Self-Awareness, Social Skills, Rapport Building, Active Listening, Emotional Intelligence, Communication, Personal Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      55 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      ROI-Driven Digital Marketing Analytics

      Skills you'll gain: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Next-Generation AI Assistant: Claude by Anthropic

      Skills you'll gain: Prompt Engineering, Anthropic Claude, Marketing Materials, Copywriting, ChatGPT, Drive Engagement, Generative AI, Product Promotion, Promotional Strategies, New Product Development

      4.1
      Rating, 4.1 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      K

      Knowledge Accelerators

      Cybersecurity Awareness Essentials for Employees

      Skills you'll gain: Security Awareness, Computer Security Awareness Training, Cybersecurity, Cyber Attacks, Cyber Risk, Malware Protection, Human Factors (Security), Threat Detection, Email Security

      5
      Rating, 5 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      X

      Xbox

      Market Research and Competitive Analysis

      Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Rochester

      The Power of Markets III: Input Markets and Promoting Efficiency

      Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

      4.9
      Rating, 4.9 out of 5 stars
      ·
      42 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Introduction to Psychology

      Skills you'll gain: Research, Psychology, Mental Health Diseases and Disorders, Scientific Methods, Human Learning, Human Development, Learning Theory, Culture, Biology, Ethical Standards And Conduct, Case Studies, Statistical Analysis

      Build toward a degree

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Cluster Analysis, Association Mining, and Model Evaluation

      Skills you'll gain: Unsupervised Learning, Data Analysis, Regression Analysis, Statistical Analysis, Data Mining, Predictive Modeling, Predictive Analytics, Anomaly Detection, Classification And Regression Tree (CART), Fraud detection, Machine Learning, Correlation Analysis, Scatter Plots, Market Analysis, Supervised Learning, Cross Selling

      4.5
      Rating, 4.5 out of 5 stars
      ·
      47 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Technology & Entrepreneurship

      Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Customer Analysis, Presentations, Creative Thinking, Target Audience, Customer Insights, Product Improvement, Market Opportunities, Technology Solutions, Team Oriented, Market Research, Ideation, Solution Design, Brainstorming, Business Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      76 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      S

      Sciences Po

      Searching for the Grand Paris

      Skills you'll gain: Transportation Operations, Social Studies, Demography, Social Sciences, Public Safety and National Security, Community Development, Environmental Issue, Public Policies, Education and Training, Sociology, Cultural Diversity, Culture, Economics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Capstone: Creating A Sustainability Proposal

      Skills you'll gain: Proposal Development, Sustainable Development, Stakeholder Engagement, Corporate Sustainability, Sustainable Business, Proposal Writing, Budgeting, Environmental Social And Corporate Governance (ESG), Financial Analysis, Feasibility Studies, Operational Analysis, Case Studies, Cost Benefit Analysis, Report Writing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      58 reviews

      Intermediate · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…252253254…405

    In summary, here are 10 of our most popular social media marketing courses

    • Sustainability through Soccer: Systems-Thinking in Action: University of Virginia
    • البرمجة اللغوية العصبية | NLP : Alfaisal University | KLD
    • ROI-Driven Digital Marketing Analytics: Simplilearn
    • Next-Generation AI Assistant: Claude by Anthropic: Coursera Instructor Network
    • Cybersecurity Awareness Essentials for Employees: Knowledge Accelerators
    • Market Research and Competitive Analysis: Xbox
    • The Power of Markets III: Input Markets and Promoting Efficiency: University of Rochester
    • Introduction to Psychology: O.P. Jindal Global University
    • Cluster Analysis, Association Mining, and Model Evaluation: University of California, Irvine
    • Technology & Entrepreneurship: Arizona State University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok