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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Crédito y cobranza

    Skills you'll gain: Payment Processing and Collection, Credit Risk, Commercial Lending, Loans, Organizational Structure, Financial Analysis, Consumer Lending, Accounts Receivable, Business Risk Management, Organizational Strategy, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Decision-Making: Blending Art & Science

    Skills you'll gain: Decision Making, Strategic Decision-Making, Self-Awareness, Emotional Intelligence, Critical Thinking, Behavioral Economics, Problem Solving, Leadership Development, Analysis, Goal Setting, Strategic Leadership, Risk Analysis, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    194 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    API Testing with Karate Framework

    Skills you'll gain: API Testing, Test Case, Test Script Development, Scenario Testing, Behavior-Driven Development, Test Automation, Restful API

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Innovar

    Skills you'll gain: Innovation, Design Thinking, Brainstorming, Creativity, Customer experience improvement, New Product Development, Product Development, Service Design, Strategic Planning, Brand Management, Sustainable Business, Process Improvement, Business Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    820 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia de Canales

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Dubai College of Tourism

    Dubai Hospitality Marketing

    Skills you'll gain: Hospitality Management, Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Market Trend, Customer Relationship Management, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing Estratégico

    Skills you'll gain: Strategic Marketing, Marketing, Marketing Strategy and Techniques, Brand Strategy, Market Dynamics, Customer Insights, Market Analysis, Consumer Behaviour, Target Market, Stakeholder Management, Value Propositions, Customer Relationship Building, Competitive Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Digital Marketing

    Skills you'll gain: Digital Marketing, Digital Media Strategy, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    74 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing, Digital Marketing, Customer Analysis, Communication Planning, Marketing Management, Integrated Marketing Communications, Marketing Effectiveness, Consumer Behaviour, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Marketing Strategy and Techniques, Digital Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    P

    Parsons School of Design, The New School

    Economics: Society, Markets, and [In]equality

    Skills you'll gain: Economics, Policy, and Social Studies, Socioeconomics, Economics, Market Dynamics, Social Justice, Economic Development, Labor Relations, Sustainable Development, International Relations, World History, Global Marketing, Behavioral Economics, Innovation, Leadership, Critical Thinking, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Crédito y cobranza: Universidad Nacional Autónoma de México
  • Decision-Making: Blending Art & Science: Dartmouth College
  • API Testing with Karate Framework: Coursera
  • Innovar: Arizona State University
  • Estrategia de Canales: Universidad de Palermo
  • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
  • Dubai Hospitality Marketing : Dubai College of Tourism
  • Marketing Estratégico: Fundação Instituto de Administração
  • Introduction to Digital Marketing: IBM
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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