Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Storytelling, Dashboard, Data Warehousing, SQL, Data Presentation, Data Visualization, Interactive Data Visualization, Data Security, Data Migration, Database Design, Data Governance, Descriptive Statistics, Data Store, Data Management, MySQL, Databases, Exploratory Data Analysis, Data Architecture, Excel Formulas, Business Intelligence
Beginner · Professional Certificate · 3 - 6 Months

IBM
Skills you'll gain: Exploratory Data Analysis, Dashboard, Data Visualization Software, Data Visualization, Model Evaluation, SQL, Unsupervised Learning, Plotly, Interactive Data Visualization, Peer Review, Data Transformation, Supervised Learning, Jupyter, Data Analysis, Data Cleansing, Data Manipulation, Data Literacy, Generative AI, Professional Networking, Data Import/Export
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Production, Adobe Express, Multimedia, Social Media Content, Cross-Channel Marketing, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Effectiveness, Visual Design, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Adobe Express, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Social Media, Content Creation, Graphic Design, Social Media Management, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Infographics, Content Strategy, Typography, Color Theory, Storytelling, Branding
Beginner · Professional Certificate · 3 - 6 Months

University of California San Diego
Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pre-Clinical Development, Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Sales Strategy, Biotechnology, Portfolio Management, Bioinformatics, Precision Medicine, Strategic Partnership, Regulatory Compliance, Marketing, Marketing Strategies, Business Strategies
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Management Accounting, Operations Management, Marketing, Organizational Strategy, Performance Measurement, Marketing Planning, Product Strategy, Supply Chain, Continuous Improvement Process, Manufacturing Operations, Operational Analysis, Integrated Marketing Communications, Business Operations, Operations, Branding, Process Improvement, Cost Accounting, Performance Analysis, Supply Chain Management, Quality Control
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Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Event Marketing, Target Audience, Adobe Express, Marketing Materials, Promotional Materials, Goal Setting, Promotional Strategies, Community Outreach, Content Creation, Event Planning, Performance Measurement, Marketing Analytics, Copywriting, Visual Design, Marketing Channel, Graphic Design, Branding, Strategic Partnership
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Data-Driven Decision-Making, Data Analysis, Analytical Skills, Business Analytics, Data Storytelling, Data Science, Communication, Stakeholder Communications, Workflow Management, Project Management, Machine Learning
Advanced · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Edureka
Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Dashboard, Business Intelligence, Data Modeling, Data Storytelling, Extract, Transform, Load, Data Transformation, Data Visualization, Snowflake Schema, Business Analytics, Data Lakes, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Data Analysis, Data Governance, Python Programming, Generative AI, Artificial Intelligence, Data Security
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Apache Spark, Large Language Modeling, Transfer Learning, PyTorch (Machine Learning Library), Model Evaluation, Computer Vision, Retrieval-Augmented Generation, Unsupervised Learning, Generative Model Architectures, Generative AI, PySpark, Vision Transformer (ViT), Keras (Neural Network Library), LLM Application, Supervised Learning, Vector Databases, Machine Learning, Python Programming, Data Science
Build toward a degree
Intermediate · Professional Certificate · 3 - 6 Months