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Learner Reviews & Feedback for Digital Marketing Analytics in Theory by University of Illinois Urbana-Champaign

4.5
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4,764 ratings

About the Course

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Theory is the first in a two-part series of complementary courses and focuses on the background information and frameworks analysts need to be successful in today's digital business world. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

TB

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Have an great overall understanding about Digital marketing, Marketing Geek and useful Digital Analytic tools. With this worth information, I can make my online business plan more effectively

JL

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It´s been a great experience to follow the course. It really helps to have a very good understanding of the key principles of the Marketing Digital. Really enjoyed the way of learning !

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By nhinhphs180680

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Sep 18, 2024

good

By Aayush P K

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Sep 3, 2024

Nice

By KAVYA N V

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Aug 24, 2024

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Feb 19, 2023

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Jul 27, 2022

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May 13, 2022

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Apr 11, 2022

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By Saurabh A

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Dec 17, 2021

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By 邱舒敏

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Aug 23, 2021

good

By Manishankar K

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Sep 12, 2020

nice

By Mark K

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Sep 4, 2020

goog

By DALPAT K

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Jul 10, 2020

nice

By Akash B

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Jul 9, 2020

NICE

By Learn W N

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Jun 24, 2020

good

By Ravindra S R

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May 4, 2020

Good

By Nadim B

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Apr 29, 2020

good

By Hammad Y

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Jan 11, 2020

nice

By Sushan K

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Apr 11, 2018

nice

By Hasnaa F

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Nov 12, 2016

nice

By Christophe v

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Sep 4, 2016

cool

By Vinayak P

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Aug 23, 2016

good

By Ananthavignesh M

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May 5, 2016

Good

By Navjyot S

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May 30, 2020

yes