Learner Reviews & Feedback for Digital Marketing Analytics in Theory by University of Illinois Urbana-Champaign
About the Course
Top reviews
BM
Oct 9, 2019
Very interesting. Kevin explains things really well and introduces complex concepts clearly. I learned a lot from the peer review process -- seeing how other students respond to the exercises.
TB
Sep 10, 2015
Have an great overall understanding about Digital marketing, Marketing Geek and useful Digital Analytic tools. With this worth information, I can make my online business plan more effectively
926 - 950 of 1,166 Reviews for Digital Marketing Analytics in Theory
By Christian E M
•Feb 14, 2018
I think the topics were a bit out of date but otherwise a good course.
By Samyaraj D
•Sep 3, 2017
Liked the fact that the most relevant aspects of marketing was offered
By PAOLO C
•Jun 4, 2020
Excellent course. i would have liked to go deeper in some real cases
By Tanja T
•Apr 16, 2020
bit out of date as it's 2020 now and most examples are from 2015/2016
By Vanessa D M
•Mar 9, 2020
Great class and lots of information to easily understand the concept.
By Iveta E
•Sep 25, 2019
Easy to follow, quite a lot of new information regarding the subject.
By Fabiola H G
•Sep 5, 2020
Great articles and supplemental readings to complement the lectures
By Anidhya B
•Aug 11, 2020
Best platforms to enhance the knowledge towards digital marketing.
By Koushik K
•May 30, 2020
Full of theory, so it was a bit too hard to process so much of it
By Filippo C
•Jan 5, 2020
Good overview of the theory behind analytics in the digital world
By Nacer F S
•Jul 10, 2017
Too technical but hopefully the next course will do some practice
By Ajay K S
•Sep 18, 2020
Still waiting for Honors. Nice content. Knowledgeable Professor.
By Angel A
•Nov 25, 2015
great course, very good insights about the new marketing reality
By Stuart W
•Jun 22, 2016
Excellent course with concise and well articulated content.
By Ana L G U
•Jul 2, 2017
Very good overview of the digital marketing trends so far.
By Pedro M
•Jan 6, 2020
Good thoughts but lack of cases and exercise applications
By George T
•Feb 26, 2020
The course is well organized, and good for the beginner.
By Dan S
•Feb 11, 2020
Good course, relevant references and a good instructor.
By Seif A
•Feb 10, 2018
Great Course but needs updating since it is 4 years old
By Victor C
•Aug 8, 2016
It's great to learn from the Head of Google Analytics.
By Raj
•Sep 25, 2019
Excellent compilation of resources for easy learning.
By Nkululeko S M
•Aug 14, 2018
Enjoyed the course, all concepts nicely explained.
By Irene P
•Oct 17, 2020
Very well explained but a little bit too theory.
By Michal H
•Aug 9, 2015
Not very demanding, straightforward, insightful.
By Beth H
•Aug 25, 2018
Enjoyed this course, though a bit dry at times.