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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    W

    Wesleyan University

    Career Decisions: From Insight to Impact

    Skills you'll gain: Professional Networking, Design Thinking, Decision Making, Professional Development, Self-Awareness, Personal Development, Creative Thinking, Social Sciences, Cultural Diversity, Workforce Development, Dealing With Ambiguity, Adaptability, Growth Mindedness

    4.7
    Rating, 4.7 out of 5 stars
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    380 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    مبادئ الإعلام والتسويق الرقمي

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Colorado Boulder

    The Neuroscience of Personal Excellence

    Skills you'll gain: Personal Development, Resilience, Decision Making, Self-Awareness, Problem Solving, Emotional Intelligence, Industrial and Organizational Psychology, Stress Management, Leadership, Neurology, Human Learning, Learning Strategies, Psychology, Life Sciences, Anatomy, Business, Physiology

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    78 reviews

    Beginner · Course · 1 - 3 Months

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    T

    Tecnológico de Monterrey

    Analíticas en Páginas Web

    Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns

    4.9
    Rating, 4.9 out of 5 stars
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    35 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Cape Town

    Teaching Children with Visual Impairment: Creating Empowering Classrooms

    Skills you'll gain: Visual Impairment Education, Differentiated Instruction, Teaching, Special Education, Curriculum Development, Adaptive Equipment, Disabilities, Working With Children, Empathy & Emotional Intelligence, Parent Communication

    4.9
    Rating, 4.9 out of 5 stars
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    195 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Strategic Technology Management

    Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Design Thinking, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Strategy, Business Strategy, Strategic Thinking, Customer experience strategy (CX), Cross-Functional Team Leadership, Ideation, Product Management, Team Leadership, Customer Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    126 reviews

    Beginner · Specialization · 1 - 3 Months

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    O

    O.P. Jindal Global University

    Introduction to Decision Science for Marketing

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Retention, Predictive Analytics, Customer Insights, Data-Driven Decision-Making, Personalized Service, Marketing Strategies, Business Analytics, Customer Acquisition Management, Customer experience improvement, Loyalty Programs, Consumer Behaviour

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
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    F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Qualitativos

    Skills you'll gain: Qualitative Research, Data Collection, Market Research, Analysis, Marketing, Surveys, Research Methodologies, Focus Group, Research, Presentations, Consumer Behaviour, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Strategic Self-Marketing and Personal Branding

    Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, Brand Management, Marketing, LinkedIn, Self-Awareness, Peer Review, Professional Networking, Public Relations, Constructive Feedback

    4.4
    Rating, 4.4 out of 5 stars
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    232 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    اللغة والمفاهيم التنظيمية

    Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Mind and Machine

    Skills you'll gain: Problem Solving, Computational Thinking, Computer Vision, Game Theory, Image Analysis, Probability, Artificial Neural Networks, Mathematical Modeling, Deductive Reasoning, Convolutional Neural Networks, Algorithms, Human Development, Analytical Skills, Behavioral Economics, Artificial Intelligence and Machine Learning (AI/ML), Computer Graphics, Artificial Intelligence, Psychology, Human Learning, Theoretical Computer Science

    4.4
    Rating, 4.4 out of 5 stars
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    366 reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Career Decisions: From Insight to Impact: Wesleyan University
  • مبادئ الإعلام والتسويق الرقمي : University of Illinois Urbana-Champaign
  • The Neuroscience of Personal Excellence: University of Colorado Boulder
  • Analíticas en Páginas Web: Tecnológico de Monterrey
  • Teaching Children with Visual Impairment: Creating Empowering Classrooms: University of Cape Town
  • Strategic Technology Management: University of Illinois Urbana-Champaign
  • Introduction to Decision Science for Marketing: O.P. Jindal Global University
  • Pesquisa de Mercado com Métodos Qualitativos: Fundação Instituto de Administração
  • Strategic Self-Marketing and Personal Branding: The State University of New York
  • اللغة والمفاهيم التنظيمية: University of Illinois Urbana-Champaign

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