Learner Reviews & Feedback for Digital Marketing Analytics in Theory by University of Illinois Urbana-Champaign
About the Course
Top reviews
TB
Invalid date
Have an great overall understanding about Digital marketing, Marketing Geek and useful Digital Analytic tools. With this worth information, I can make my online business plan more effectively
JL
Invalid date
It´s been a great experience to follow the course. It really helps to have a very good understanding of the key principles of the Marketing Digital. Really enjoyed the way of learning !
876 - 900 of 1,149 Reviews for Digital Marketing Analytics in Theory
By Sofia C
•Nov 5, 2018
Super interesting! Really liked the way the course is organised and the lectures are very well explained. Thanks!
By Natasha F
•Mar 7, 2018
Good course but I feel as though a lot of the stats need to be updated, as many of them are around 5 + years old.
By Ahmed S M A
•Feb 27, 2018
The style of Kevin Hartman, Visiting Professor & Head of Analytics at Google is Good and I wish him more success
By Marsha M
•May 18, 2020
Great theory, I thought it was going to be dry because analytics is not my strong part but I really enjoyed it.
By Richa G
•Sep 11, 2016
It was a good course. Concepts like ZMOT and CDJ were the most interesting topics in these course !! Thanks.
By Charlotta T
•Mar 16, 2017
I found the course to be very informative and I learned a lot. The reading was very intense but very good.
By Stephan H
•Sep 15, 2016
Great content, nice presentation but Coursera website is slow, especially the submission step is unstable.
By Salvatore C
•Apr 28, 2020
Interesting and well structured course. My only concern is about videos lessons, sometimes were too short
By R C
•Feb 22, 2017
really enjoying the course, good information presented well and access to excellent reading materials
By Suryasree R
•Nov 7, 2016
Great reads, a good course to start with to understand the basics of digital marketing and analytics.
By Ahmed M N A E
•Aug 17, 2020
Great information as a start i understood the definitions and terms also ways of analytics and tools
By Prerna B
•Apr 12, 2020
This course gives you basic understanding of digital analytics which surely help you in Analy career
By Diego F C
•Apr 26, 2018
Great teacher and material. However, I worry that the material may be outdated since it's 2018 now.
By RAO A R K
•May 12, 2020
Great course but some content is outdated such as giving example of Google+ multiple times
By fozan t
•Sep 17, 2019
Very Theoritical and bit outdated , but its good for a person with no marketing background
By Rajiv P
•Dec 6, 2016
for a novice, it is fairly informative, additional case studies would make it all rounded.
By Charlie D
•May 18, 2017
Very interesting topic and well taught! The quiz could be a little bit more challenging..
By Michelle A
•Jul 24, 2016
Very useful information, even for someone who already has some background on this matter.
By Monalisa S
•Mar 14, 2018
It touched upon many new aspects of Digital Analytics. Thanks for this wonderful course.
By Satyam K
•Apr 15, 2018
overall a good course. gives good insights into how the marketing analytics world works
By Kelvin N
•Nov 3, 2015
Professor have in-depth experience in the field which make the course very interesting!
By Harish K R
•Mar 10, 2018
Good course to get started in Digital Analytics but some of the contents are outdated.
By Ritesh J
•Sep 22, 2016
Learnt new things. Reading material is good. Instructor clearly explains the concepts.
By Rahul K
•May 19, 2017
Very comprehensive and well planned for learning for someone who is new to analytics.
By Arturo B
•Jan 20, 2017
Great introduction to Marketing Analytics. I think it needs a little more examples.